--- title: "NielsenIQ vs RELEX Solutions: Which is searched more?" description: "Is NielsenIQ or RELEX Solutions more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retail analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/nielseniq-vs-relex-solutions" publisher: "Brandwave" --- # NielsenIQ vs RELEX Solutions: Which is searched more? Is NielsenIQ or RELEX Solutions more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retail analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: NielsenIQ and RELEX Solutions - **Competitive set**: Retail analytics platforms - **Market**: Global - **Month measured**: Sep 2026 - **NielsenIQ Share of Search**: 6.4% - **RELEX Solutions Share of Search**: 0.31% ## Is NielsenIQ or RELEX Solutions more popular in search? - In September 2026, NielsenIQ had more branded searches than RELEX Solutions among retail analytics platforms worldwide. NielsenIQ had about 201,000 branded searches, while RELEX Solutions had 9,900. NielsenIQ made up 6.4% of all retail analytics platform searches we track, and RELEX Solutions accounted for 0.31%. - NielsenIQ was ahead of RELEX Solutions in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, NielsenIQ’s share of searches among retail analytics platforms worldwide moved from 5% to 6.4%, and its estimated monthly branded searches held steady at 201K. - Across the 12 months ending September 2026, RELEX Solutions’ share of searches among retail analytics platforms worldwide moved from 0.25% to 0.31%, and its estimated monthly branded searches held steady at 9.9K. ## Top retail analytics platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, RELEX Solutions was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. NielsenIQ was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. RELEX Solutions was listed before NielsenIQ in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Microsoft Power BI | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Tableau | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | RELEX Solutions | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | NielsenIQ | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Circana | 4th | 1 of 3 | 0 of 2 | 1 of 5 | | Kantar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Euromonitor | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about retail analytics platforms - Asked ChatGPT "Which retail analytics platform should I use?": 1. Microsoft Power BI, 2. Tableau, 3. RELEX Solutions, 4. NielsenIQ - Asked ChatGPT "What are the best retail analytics platforms?": 1. Microsoft Power BI, 2. Tableau, 3. RELEX Solutions, 4. Circana - Asked ChatGPT "What's the best retail analytics platform for a retail team?": 1. Microsoft Power BI, 2. Tableau - Searched Google, AI Overview "retail analytics software": named none of the brands we track - Searched Google, AI Overview "retail analytics tools": 1. Tableau, 2. Microsoft Power BI Not named in any answer: Kantar and Euromonitor. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for retail analytics platforms worldwide in September 2026? Neither NielsenIQ nor RELEX Solutions moved beyond provider rounding among retail analytics platforms in Sep 2026. ## Month by month | Month | NielsenIQ estimated searches | NielsenIQ Share of Search | NielsenIQ rank | RELEX Solutions estimated searches | RELEX Solutions Share of Search | RELEX Solutions rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 201K | 5% | 3 | 9.9K | 0.25% | 7 | | Nov 2025 | 201K | 5.3% | 3 | 8.1K | 0.21% | 7 | | Dec 2025 | 201K | 6.4% | 3 | 8.1K | 0.26% | 7 | | Jan 2026 | 246K | 6.4% | 3 | 9.9K | 0.26% | 7 | | Feb 2026 | 201K | 5.3% | 3 | 8.1K | 0.21% | 7 | | Mar 2026 | 201K | 5.3% | 3 | 9.9K | 0.26% | 7 | | Apr 2026 | 201K | 5.3% | 3 | 9.9K | 0.26% | 7 | | May 2026 | 201K | 5.5% | 3 | 8.1K | 0.22% | 7 | | Jun 2026 | 201K | 6.4% | 3 | 8.1K | 0.26% | 7 | | Jul 2026 | 201K | 6.4% | 3 | 6.6K | 0.21% | 7 | | Aug 2026 | 201K | 6.4% | 3 | 8.1K | 0.26% | 7 | | Sep 2026 | 201K | 6.4% | 3 | 9.9K | 0.31% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using NielsenIQ’s and RELEX Solutions’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **NielsenIQ**: Measured on the search term “nielseniq”. - **RELEX Solutions**: Measured on the search term “relex solutions”. - [NielsenIQ profile](/demand/global-en/brands/nielseniq) - [RELEX Solutions profile](/demand/global-en/brands/relex-solutions) - [All retail analytics platforms worldwide](/demand/global-en/categories/retail-analytics-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is NielsenIQ or RELEX Solutions more popular in search? In September 2026, NielsenIQ had more branded searches than RELEX Solutions among retail analytics platforms worldwide. NielsenIQ had about 201,000 branded searches, while RELEX Solutions had 9,900. NielsenIQ made up 6.4% of all retail analytics platform searches we track, and RELEX Solutions accounted for 0.31%. ## Cite this page Brandwave. "NielsenIQ vs RELEX Solutions: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/nielseniq-vs-relex-solutions This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nielseniq-vs-relex-solutions. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.