---
title: "Nicefeel vs Philips: Which is more popular by branded search?"
description: "Which is more popular in search, Nicefeel or Philips? Compare estimated monthly branded-search demand and Share of Search inside the Water flosser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/nicefeel-vs-philips"
publisher: "Brandwave"
---

# Nicefeel vs Philips: Which is more popular by branded search?

Which is more popular in search, Nicefeel or Philips? Compare estimated monthly branded-search demand and Share of Search inside the Water flosser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Nicefeel and Philips
- **Competitive set**: Water flosser brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Nicefeel Share of Search**: 0.06%
- **Philips Share of Search**: 49.2%

## Which is more popular in search, Nicefeel or Philips?

- In August 2026, Philips had more branded searches than Nicefeel among water flosser brands worldwide. Philips was estimated to have 1.1M branded searches compared to Nicefeel’s 1.3K, and held a 49.2% Share of Search versus Nicefeel’s 0.06%.
- Philips was ahead of Nicefeel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Nicefeel’s estimated Share of Search among water flosser brands worldwide moved from 0.04% to 0.06%, and its estimated monthly branded searches moved from 880 to 1.3K.
- Across the 11 months ending August 2026, Philips’ estimated Share of Search among water flosser brands worldwide moved from 44% to 49.2%, and its estimated monthly branded searches held steady at 1.1M.

## How did search popularity change for water flosser brands worldwide in August 2026?

- Estimated monthly branded searches for Nicefeel worldwide rose 47.7% over 11 measured months, from 880 to 1.3K in August 2026.

## Month by month

| Month | Nicefeel estimated searches | Nicefeel Share of Search | Nicefeel rank | Philips estimated searches | Philips Share of Search | Philips rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.04% | 5 | 1.1M | 44% | 1 |
| Nov 2025 | 720 | 0.02% | 5 | 1.3M | 43.2% | 1 |
| Dec 2025 | 880 | 0.03% | 5 | 1.4M | 47.4% | 1 |
| Jan 2026 | 720 | 0.03% | 5 | 1.1M | 46.2% | 1 |
| Feb 2026 | 720 | 0.03% | 5 | 975K | 47% | 1 |
| Mar 2026 | 1K | 0.05% | 5 | 957K | 46.6% | 1 |
| Apr 2026 | 1K | 0.05% | 5 | 939K | 46.9% | 1 |
| May 2026 | 880 | 0.04% | 5 | 909K | 46.1% | 1 |
| Jun 2026 | 880 | 0.04% | 5 | 911K | 45.7% | 1 |
| Jul 2026 | 1K | 0.05% | 5 | 1.1M | 49.4% | 1 |
| Aug 2026 | 1.3K | 0.06% | 5 | 1.1M | 49.2% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Nicefeel’s and Philips’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Nicefeel**: Measured on the search term “nicefeel”.
- **Philips**: Measured on the search terms “air fryer philips”, “philips air fryer”, “philips airfryer”, “philips com”, “philips oneblade”, “philips shaver” and “shaver philips”, summed into one figure.

- [Nicefeel profile](/demand/global-en/brands/nicefeel)
- [Philips profile](/demand/global-en/brands/philips)
- [All water flosser brands worldwide](/demand/global-en/categories/water-flosser-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Nicefeel or Philips?

In August 2026, Philips had more branded searches than Nicefeel among water flosser brands worldwide. Philips was estimated to have 1.1M branded searches compared to Nicefeel’s 1.3K, and held a 49.2% Share of Search versus Nicefeel’s 0.06%.

## Cite this page

Brandwave. "Nicefeel vs Philips: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/nicefeel-vs-philips

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nicefeel-vs-philips. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.