--- title: "Neon CRM vs Virtuous: Which is searched more?" description: "Is Neon CRM or Virtuous more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/neon-crm-vs-virtuous-crm" publisher: "Brandwave" --- # Neon CRM vs Virtuous: Which is searched more? Is Neon CRM or Virtuous more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fundraising CRM platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Neon CRM and Virtuous - **Competitive set**: Fundraising CRM platforms - **Market**: Global - **Month measured**: Sep 2026 - **Neon CRM Share of Search**: 3.3% - **Virtuous Share of Search**: 0.75% ## Is Neon CRM or Virtuous more popular in search? - In September 2026, Neon CRM had more branded searches than Virtuous among fundraising CRM platforms worldwide. Neon CRM had about 4,400 branded searches, while Virtuous had 1,000. Neon CRM made up 3.3% of all fundraising CRM platform searches we track, and Virtuous accounted for 0.75%. - Neon CRM was ahead of Virtuous in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Neon CRM’s share of searches among fundraising CRM platforms worldwide moved from 3.4% to 3.3%, and its estimated monthly branded searches held steady at 4.4K. - Across the 12 months ending September 2026, Virtuous’ share of searches among fundraising CRM platforms worldwide moved from 1% to 0.75%, and its estimated monthly branded searches moved from 1.3K to 1K. ## Top fundraising CRM platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Neon CRM was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Virtuous was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Neon CRM was listed before Virtuous in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Bloomerang | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Little Green Light | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Givebutter | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Neon CRM | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | DonorPerfect | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Salesforce Nonprofit Cloud | 6th | 3 of 3 | 2 of 2 | 5 of 5 | | Virtuous | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Raiser's Edge | 8th | 1 of 3 | 2 of 2 | 3 of 5 | | Keela | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fundraising CRM platforms - Asked ChatGPT "Which fundraising CRM should I use?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. Givebutter, 5. Salesforce Nonprofit Cloud - Asked ChatGPT "What are the best fundraising CRMs?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. DonorPerfect, 5. Salesforce Nonprofit Cloud, 6. Raiser's Edge, 7. Givebutter, 8. Virtuous - Asked ChatGPT "What's the best fundraising CRM for a nonprofit team?": 1. Bloomerang, 2. Little Green Light, 3. Neon CRM, 4. Salesforce Nonprofit Cloud, 5. DonorPerfect - Searched Google, AI Overview "fundraising crm": 1. Little Green Light, 2. Givebutter, 3. Bloomerang, 4. DonorPerfect, 5. Virtuous, 6. Salesforce Nonprofit Cloud, 7. Raiser's Edge - Searched Google, AI Overview "nonprofit crm software": 1. Givebutter, 2. Little Green Light, 3. Bloomerang, 4. Virtuous, 5. DonorPerfect, 6. Salesforce Nonprofit Cloud, 7. Raiser's Edge Not named in any answer: Keela. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for fundraising CRM platforms worldwide in September 2026? - Estimated monthly branded searches for Virtuous worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026. ## Month by month | Month | Neon CRM estimated searches | Neon CRM Share of Search | Neon CRM rank | Virtuous estimated searches | Virtuous Share of Search | Virtuous rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.4K | 3.4% | 6 | 1.3K | 1% | 9 | | Nov 2025 | 4.4K | 3.9% | 6 | 1K | 0.88% | 9 | | Dec 2025 | 4.4K | 4.1% | 6 | 1K | 0.93% | 9 | | Jan 2026 | 4.4K | 3.6% | 6 | 1K | 0.82% | 9 | | Feb 2026 | 4.4K | 3.7% | 6 | 1K | 0.85% | 9 | | Mar 2026 | 4.4K | 3.4% | 6 | 1.3K | 1% | 9 | | Apr 2026 | 4.4K | 3.6% | 6 | 1.3K | 1.1% | 9 | | May 2026 | 4.4K | 3.2% | 6 | 1.3K | 0.93% | 9 | | Jun 2026 | 4.4K | 3.8% | 6 | 1.3K | 1.1% | 9 | | Jul 2026 | 4.4K | 4.1% | 6 | 1K | 0.93% | 9 | | Aug 2026 | 4.4K | 3.7% | 6 | 1K | 0.84% | 9 | | Sep 2026 | 4.4K | 3.3% | 6 | 1K | 0.75% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using Neon CRM’s and Virtuous’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Neon CRM**: Measured on the search term “neon crm”. - **Virtuous**: Measured on the search term “virtuous crm”. - [Neon CRM profile](/demand/global-en/brands/neon-crm) - [Virtuous profile](/demand/global-en/brands/virtuous-crm) - [All fundraising CRM platforms worldwide](/demand/global-en/categories/fundraising-crm-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Neon CRM or Virtuous more popular in search? In September 2026, Neon CRM had more branded searches than Virtuous among fundraising CRM platforms worldwide. Neon CRM had about 4,400 branded searches, while Virtuous had 1,000. Neon CRM made up 3.3% of all fundraising CRM platform searches we track, and Virtuous accounted for 0.75%. ## Cite this page Brandwave. "Neon CRM vs Virtuous: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/neon-crm-vs-virtuous-crm This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/neon-crm-vs-virtuous-crm. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.