---
title: "Namely vs Workday: Which is more popular by branded search?"
description: "Which is more popular in search, Namely or Workday? Compare estimated monthly branded-search demand and Share of Search inside the HR information systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/namely-vs-workday"
publisher: "Brandwave"
---

# Namely vs Workday: Which is more popular by branded search?

Which is more popular in search, Namely or Workday? Compare estimated monthly branded-search demand and Share of Search inside the HR information systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Namely and Workday
- **Competitive set**: HR information systems
- **Market**: Global
- **Month measured**: Aug 2026
- **Namely Share of Search**: 0.01%
- **Workday Share of Search**: 1.3%

## Which is more popular in search, Namely or Workday?

- In August 2026, Workday had more branded searches than Namely among HR information systems worldwide. Workday was estimated to have 6.6K branded searches compared to Namely’s 70, and held a 1.3% Share of Search versus Namely’s 0.01%.
- Workday was ahead of Namely in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Namely’s estimated Share of Search among HR information systems worldwide moved from 0.02% to 0.01%, and its estimated monthly branded searches moved from 90 to 70.
- Across the 11 months ending August 2026, Workday’s estimated Share of Search among HR information systems worldwide moved from 1.1% to 1.3%, and its estimated monthly branded searches held steady at 6.6K.

## How did search popularity change for HR information systems worldwide in August 2026?

- Estimated monthly branded searches for Namely worldwide fell 22.2% over 11 measured months, from 90 to 70 in August 2026.

## Month by month

| Month | Namely estimated searches | Namely Share of Search | Namely rank | Workday estimated searches | Workday Share of Search | Workday rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90 | 0.02% | 5 | 6.6K | 1.1% | 4 |
| Nov 2025 | 70 | 0.01% | 5 | 5.4K | 1% | 4 |
| Dec 2025 | 110 | 0.02% | 5 | 5.4K | 1.1% | 4 |
| Jan 2026 | 110 | 0.02% | 5 | 6.6K | 1.1% | 4 |
| Feb 2026 | 110 | 0.02% | 5 | 8.1K | 1.7% | 4 |
| Mar 2026 | 90 | 0.01% | 5 | 8.1K | 1.2% | 4 |
| Apr 2026 | 110 | 0.02% | 5 | 8.1K | 1.5% | 4 |
| May 2026 | 70 | 0.01% | 5 | 8.1K | 1.6% | 4 |
| Jun 2026 | 70 | 0.01% | 5 | 9.9K | 1.6% | 4 |
| Jul 2026 | 70 | 0.01% | 5 | 8.1K | 1.6% | 4 |
| Aug 2026 | 70 | 0.01% | 5 | 6.6K | 1.3% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Namely’s and Workday’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Namely**: Measured on the search term “namely hr”.
- **Workday**: Measured on the search term “workday hcm”.

- [Namely profile](/demand/global-en/brands/namely)
- [Workday profile](/demand/global-en/brands/workday)
- [All HR information systems worldwide](/demand/global-en/categories/hr-information-systems): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Namely or Workday?

In August 2026, Workday had more branded searches than Namely among HR information systems worldwide. Workday was estimated to have 6.6K branded searches compared to Namely’s 70, and held a 1.3% Share of Search versus Namely’s 0.01%.

## Cite this page

Brandwave. "Namely vs Workday: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/namely-vs-workday

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/namely-vs-workday. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.