---
title: "Mustela vs Neutrogena: Which is more popular by branded search?"
description: "Which is more popular in search, Mustela or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Baby sunscreen set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mustela-vs-neutrogena"
publisher: "Brandwave"
---

# Mustela vs Neutrogena: Which is more popular by branded search?

Which is more popular in search, Mustela or Neutrogena? Compare estimated monthly branded-search demand and Share of Search inside the Baby sunscreen set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mustela and Neutrogena
- **Competitive set**: Baby sunscreen
- **Market**: Global
- **Month measured**: Aug 2026
- **Mustela Share of Search**: 8.8%
- **Neutrogena Share of Search**: 19.7%

## Which is more popular in search, Mustela or Neutrogena?

- In August 2026, Neutrogena had more branded searches than Mustela among baby sunscreen worldwide. Neutrogena was estimated to have 673K branded searches compared to Mustela’s 301K, and held a 19.7% Share of Search versus Mustela’s 8.8%.
- Neutrogena was ahead of Mustela in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mustela’s estimated Share of Search among baby sunscreen worldwide moved from 10.3% to 8.8%, and its estimated monthly branded searches held steady at 301K.
- Across the 11 months ending August 2026, Neutrogena’s estimated Share of Search among baby sunscreen worldwide moved from 18.8% to 19.7%, and its estimated monthly branded searches moved from 550K to 673K.

## How did search popularity change for baby sunscreen worldwide in August 2026?

- In August 2026, Neutrogena gained estimated Share of Search among baby sunscreen worldwide, from 14% to 19.7%.
- In August 2026, Mustela lost estimated Share of Search among baby sunscreen worldwide, from 9.4% to 8.8%.

## Month by month

| Month | Mustela estimated searches | Mustela Share of Search | Mustela rank | Neutrogena estimated searches | Neutrogena Share of Search | Neutrogena rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 301K | 10.3% | 3 | 550K | 18.8% | 2 |
| Nov 2025 | 301K | 9% | 3 | 550K | 16.5% | 2 |
| Dec 2025 | 246K | 7.5% | 3 | 550K | 16.8% | 2 |
| Jan 2026 | 301K | 9% | 3 | 550K | 16.5% | 2 |
| Feb 2026 | 301K | 9.1% | 3 | 550K | 16.7% | 2 |
| Mar 2026 | 301K | 7.8% | 3 | 550K | 14.3% | 2 |
| Apr 2026 | 301K | 7.8% | 3 | 550K | 14.2% | 2 |
| May 2026 | 301K | 7.9% | 3 | 550K | 14.4% | 2 |
| Jun 2026 | 301K | 9.3% | 3 | 450K | 13.9% | 2 |
| Jul 2026 | 301K | 9.4% | 3 | 450K | 14% | 2 |
| Aug 2026 | 301K | 8.8% | 3 | 673K | 19.7% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mustela’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mustela**: Measured on the search term “mustela”.
- **Neutrogena**: Measured on the search term “neutrogena”.

- [Mustela profile](/demand/global-en/brands/mustela)
- [Neutrogena profile](/demand/global-en/brands/neutrogena)
- [All baby sunscreen worldwide](/demand/global-en/categories/baby-sunscreen): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mustela or Neutrogena?

In August 2026, Neutrogena had more branded searches than Mustela among baby sunscreen worldwide. Neutrogena was estimated to have 673K branded searches compared to Mustela’s 301K, and held a 19.7% Share of Search versus Mustela’s 8.8%.

## Cite this page

Brandwave. "Mustela vs Neutrogena: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/mustela-vs-neutrogena

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mustela-vs-neutrogena. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.