--- title: "musicMagpie vs Swappa: Which is searched more?" description: "Is musicMagpie or Swappa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Refurbished electronics marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/musicmagpie-vs-swappa" publisher: "Brandwave" --- # musicMagpie vs Swappa: Which is searched more? Is musicMagpie or Swappa more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Refurbished electronics marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: musicMagpie and Swappa - **Competitive set**: Refurbished electronics marketplaces - **Market**: Global - **Month measured**: Sep 2026 - **musicMagpie Share of Search**: 5.3% - **Swappa Share of Search**: 5.3% ## Is musicMagpie or Swappa more popular in search? - In September 2026, musicMagpie and Swappa were level in searches among refurbished electronics marketplaces worldwide, with an estimated 301K branded searches each, at 5.3% of the total each. - The lead changed hands 2 times in the 12 months ending September 2026: Swappa took it in January 2026, musicMagpie took it in August 2026. - Across the 12 months ending September 2026, musicMagpie’s share of searches among refurbished electronics marketplaces worldwide moved from 4.4% to 5.3%, and its estimated monthly branded searches moved from 246K to 301K. - Across the 12 months ending September 2026, Swappa’s share of searches among refurbished electronics marketplaces worldwide moved from 4.4% to 5.3%, and its estimated monthly branded searches moved from 246K to 301K. ## Top refurbished electronics marketplaces in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Swappa was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. musicMagpie did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Back Market | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | Reebelo | 2nd | 0 of 3 | 2 of 2 | 2 of 5 | | Swappa | 3rd | 1 of 3 | 1 of 2 | 2 of 5 | | musicMagpie | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Decluttr | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about refurbished electronics marketplaces - Asked ChatGPT "Where should I buy a refurbished phone?": 1. Back Market - Asked ChatGPT "What are the best sites for refurbished electronics?": 1. Back Market, 2. Swappa - Asked ChatGPT "What's the best place to sell my old phone for cash?": named none of the brands we track - Searched Google, AI Overview "refurbished iphone": 1. Back Market, 2. Reebelo, 3. Swappa - Searched Google, AI Overview "refurbished phones": 1. Back Market, 2. Reebelo Not named in any answer: musicMagpie and Decluttr. Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026. ## How did search popularity change for refurbished electronics marketplaces worldwide in September 2026? - In September 2026, Swappa gained share of searches among refurbished electronics marketplaces worldwide, from 4.3% to 5.3%. - Estimated monthly branded searches for musicMagpie worldwide rose 22.4% over 12 measured months, from 246K to 301K in September 2026. ## Month by month | Month | musicMagpie estimated searches | musicMagpie Share of Search | musicMagpie rank | Swappa estimated searches | Swappa Share of Search | Swappa rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 246K | 4.4% | 2 | 246K | 4.4% | 3 | | Nov 2025 | 301K | 4.4% | 2 | 246K | 3.6% | 3 | | Dec 2025 | 246K | 4.4% | 2 | 246K | 4.4% | 3 | | Jan 2026 | 246K | 4.3% | 3 | 301K | 5.3% | 2 | | Feb 2026 | 246K | 5.2% | 2 | 246K | 5.2% | 3 | | Mar 2026 | 246K | 5.1% | 3 | 301K | 6.3% | 2 | | Apr 2026 | 246K | 5.2% | 2 | 246K | 5.2% | 3 | | May 2026 | 246K | 5.2% | 2 | 246K | 5.2% | 3 | | Jun 2026 | 246K | 5.2% | 2 | 246K | 5.2% | 3 | | Jul 2026 | 246K | 5.2% | 2 | 246K | 5.2% | 3 | | Aug 2026 | 301K | 5.3% | 2 | 246K | 4.3% | 3 | | Sep 2026 | 301K | 5.3% | 2 | 301K | 5.3% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using musicMagpie’s and Swappa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **musicMagpie**: Measured on the search terms “music magpie” and “musicmagpie”, summed into one figure. - **Swappa**: Measured on the search term “swappa”. - [musicMagpie profile](/demand/global-en/brands/musicmagpie) - [Swappa profile](/demand/global-en/brands/swappa) - [All refurbished electronics marketplaces worldwide](/demand/global-en/categories/refurbished-electronics-marketplaces): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is musicMagpie or Swappa more popular in search? In September 2026, musicMagpie and Swappa were level in searches among refurbished electronics marketplaces worldwide, with an estimated 301K branded searches each, at 5.3% of the total each. ## Cite this page Brandwave. "musicMagpie vs Swappa: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/musicmagpie-vs-swappa This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/musicmagpie-vs-swappa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.