---
title: "Murf AI vs NaturalReader: Which is searched more?"
description: "Is Murf AI or NaturalReader more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Text to speech tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/murf-ai-vs-naturalreader"
publisher: "Brandwave"
---

# Murf AI vs NaturalReader: Which is searched more?

Is Murf AI or NaturalReader more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Text to speech tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Murf AI and NaturalReader
- **Competitive set**: Text to speech tools
- **Market**: Global
- **Month measured**: Sep 2026
- **Murf AI Share of Search**: 0.93%
- **NaturalReader Share of Search**: 0.79%

## Is Murf AI or NaturalReader more popular in search?

- In September 2026, Murf AI had more branded searches than NaturalReader among text to speech tools worldwide. Murf AI had about 70,500 branded searches, while NaturalReader had 60,500. Murf AI made up 0.93% of all text to speech tool searches we track, and NaturalReader accounted for 0.79%.
- Murf AI was ahead of NaturalReader in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Murf AI’s share of searches among text to speech tools worldwide moved from 2.2% to 0.93%, and its estimated monthly branded searches moved from 148K to 70.5K.
- Across the 12 months ending September 2026, NaturalReader’s share of searches among text to speech tools worldwide moved from 0.91% to 0.79%, and its estimated monthly branded searches held steady at 60.5K.

## Top text to speech tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Murf AI was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. NaturalReader was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Murf AI was listed before NaturalReader in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| ElevenLabs | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Speechify | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Murf AI | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| NaturalReader | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Play.ht | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about text to speech tools

- Asked ChatGPT "Which text to speech tool should I use?": 1. ElevenLabs, 2. Speechify
- Asked ChatGPT "What are the best text to speech tools?": 1. ElevenLabs, 2. Speechify, 3. Murf AI, 4. NaturalReader
- Asked ChatGPT "What's the best text to speech tool for natural sounding speech?": 1. ElevenLabs, 2. Speechify, 3. Murf AI
- Searched Google, AI Overview "ai voice generator": 1. ElevenLabs
- Searched Google, AI Overview "text to voice app": 1. Speechify, 2. NaturalReader

Not named in any answer: Play.ht.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for text to speech tools worldwide in September 2026?

- Estimated monthly branded searches for Murf AI worldwide fell 52.4% over 12 measured months, from 148K to 70.5K in September 2026.

## Month by month

| Month | Murf AI estimated searches | Murf AI Share of Search | Murf AI rank | NaturalReader estimated searches | NaturalReader Share of Search | NaturalReader rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 148K | 2.2% | 3 | 60.5K | 0.91% | 5 |
| Nov 2025 | 141K | 2.2% | 3 | 60.5K | 0.93% | 5 |
| Dec 2025 | 124K | 1.7% | 3 | 49.5K | 0.66% | 5 |
| Jan 2026 | 148K | 1.6% | 4 | 60.5K | 0.65% | 5 |
| Feb 2026 | 121K | 1.5% | 4 | 60.5K | 0.77% | 5 |
| Mar 2026 | 123K | 1.3% | 4 | 74K | 0.79% | 5 |
| Apr 2026 | 121K | 1.5% | 4 | 90.5K | 1.2% | 5 |
| May 2026 | 104K | 1.3% | 3 | 60.5K | 0.78% | 5 |
| Jun 2026 | 85.1K | 0.93% | 3 | 60.5K | 0.66% | 5 |
| Jul 2026 | 84.8K | 0.94% | 3 | 49.5K | 0.55% | 5 |
| Aug 2026 | 85.3K | 0.97% | 3 | 49.5K | 0.56% | 4 |
| Sep 2026 | 70.5K | 0.93% | 3 | 60.5K | 0.79% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Murf AI’s and NaturalReader’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Murf AI**: Measured on the search terms “murf”, “Murf AI”, “murf ai studio”, “murf ai voice”, “murf ai voiceover”, “murf studio”, “murf voice changer”, “murf.ai” and “murfai”, summed into one figure.
- **NaturalReader**: Measured on the search term “naturalreader”.

- [Murf AI profile](/demand/global-en/brands/murf-ai)
- [NaturalReader profile](/demand/global-en/brands/naturalreader)
- [All text to speech tools worldwide](/demand/global-en/categories/ai-text-to-speech): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Murf AI or NaturalReader more popular in search?

In September 2026, Murf AI had more branded searches than NaturalReader among text to speech tools worldwide. Murf AI had about 70,500 branded searches, while NaturalReader had 60,500. Murf AI made up 0.93% of all text to speech tool searches we track, and NaturalReader accounted for 0.79%.

## Cite this page

Brandwave. "Murf AI vs NaturalReader: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/murf-ai-vs-naturalreader

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/murf-ai-vs-naturalreader. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
