---
title: "Mud House vs Oyster Bay: Which is searched more?"
description: "Which is more popular in search, Mud House or Oyster Bay? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mud-house-vs-oyster-bay"
publisher: "Brandwave"
---

# Mud House vs Oyster Bay: Which is searched more?

Which is more popular in search, Mud House or Oyster Bay? Compare estimated monthly branded-search demand and Share of Search inside the Wine brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mud House and Oyster Bay
- **Competitive set**: Wine brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Mud House Share of Search**: 5.6%
- **Oyster Bay Share of Search**: 18.5%

## Which is more popular in search, Mud House or Oyster Bay?

- In September 2026, Oyster Bay had more branded searches than Mud House among wine brands worldwide. Oyster Bay was estimated to have 90.5K branded searches compared to Mud House’s 27.1K, and held an 18.5% Share of Search versus Mud House’s 5.6%.
- Oyster Bay was ahead of Mud House in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mud House’s estimated Share of Search among wine brands worldwide moved from 7.5% to 5.6%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Oyster Bay’s estimated Share of Search among wine brands worldwide moved from 20.4% to 18.5%, and its estimated monthly branded searches held steady at 90.5K.

## How did search popularity change for wine brands worldwide in September 2026?

- In September 2026, Oyster Bay lost estimated Share of Search among wine brands worldwide, from 21.5% to 18.5%.
- Estimated monthly branded searches for Mud House worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.

## Month by month

| Month | Mud House estimated searches | Mud House Share of Search | Mud House rank | Oyster Bay estimated searches | Oyster Bay Share of Search | Oyster Bay rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 7.5% | 4 | 90.5K | 20.4% | 3 |
| Nov 2025 | 33.1K | 6.4% | 6 | 165K | 31.9% | 1 |
| Dec 2025 | 33.1K | 7% | 5 | 135K | 28.5% | 1 |
| Jan 2026 | 33.1K | 7.4% | 4 | 110K | 24.7% | 3 |
| Feb 2026 | 27.1K | 6.7% | 4 | 74K | 18.3% | 3 |
| Mar 2026 | 27.1K | 6.4% | 4 | 90.5K | 21.3% | 3 |
| Apr 2026 | 33.1K | 7.2% | 4 | 90.5K | 19.6% | 3 |
| May 2026 | 33.1K | 6.8% | 4 | 110K | 22.8% | 3 |
| Jun 2026 | 27.1K | 6% | 4 | 90.5K | 19.9% | 3 |
| Jul 2026 | 27.1K | 5.3% | 4 | 110K | 21.7% | 3 |
| Aug 2026 | 27.1K | 5.3% | 4 | 110K | 21.5% | 3 |
| Sep 2026 | 27.1K | 5.6% | 4 | 90.5K | 18.5% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Mud House’s and Oyster Bay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mud House**: Measured on the search term “mud house”.
- **Oyster Bay**: Measured on the search term “oyster bay”.

- [Mud House profile](/demand/global-en/brands/mud-house)
- [Oyster Bay profile](/demand/global-en/brands/oyster-bay)
- [All wine brands worldwide](/demand/global-en/categories/wine-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mud House or Oyster Bay?

In September 2026, Oyster Bay had more branded searches than Mud House among wine brands worldwide. Oyster Bay was estimated to have 90.5K branded searches compared to Mud House’s 27.1K, and held an 18.5% Share of Search versus Mud House’s 5.6%.

## Cite this page

Brandwave. "Mud House vs Oyster Bay: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mud-house-vs-oyster-bay

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mud-house-vs-oyster-bay. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.