---
title: "Muck Rack vs Qwoted: Which is searched more?"
description: "Is Muck Rack or Qwoted more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital PR outreach platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/muck-rack-vs-qwoted"
publisher: "Brandwave"
---

# Muck Rack vs Qwoted: Which is searched more?

Is Muck Rack or Qwoted more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Digital PR outreach platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Muck Rack and Qwoted
- **Competitive set**: Digital PR outreach platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Muck Rack Share of Search**: 60%
- **Qwoted Share of Search**: 26.8%

## Is Muck Rack or Qwoted more popular in search?

- In September 2026, Muck Rack had more branded searches than Qwoted among digital PR outreach platforms worldwide. Muck Rack had about 40,600 branded searches, while Qwoted had 18,100. Muck Rack made up 60% of all digital PR outreach platform searches we track, and Qwoted accounted for 26.8%.
- Muck Rack was ahead of Qwoted in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Muck Rack’s share of searches among digital PR outreach platforms worldwide moved from 59% to 60%, and its estimated monthly branded searches held steady at 40.5K.
- Across the 12 months ending September 2026, Qwoted’s share of searches among digital PR outreach platforms worldwide moved from 21.5% to 26.8%, and its estimated monthly branded searches moved from 14.8K to 18.1K.

## Top digital PR outreach platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Muck Rack appeared in all five answers. Qwoted was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Muck Rack was listed before Qwoted in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Muck Rack | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| BuzzStream | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Prowly | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| Pitchbox | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Qwoted | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Respona | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| JustReachOut | 7th | 0 of 3 | 1 of 2 | 1 of 5 |

## Every AI answer about digital PR outreach platforms

- Asked ChatGPT "Which digital PR outreach platform should I use?": 1. Muck Rack, 2. BuzzStream, 3. Prowly
- Asked ChatGPT "What are the best digital PR outreach platforms?": 1. Muck Rack, 2. BuzzStream, 3. Prowly, 4. Pitchbox, 5. Respona, 6. Qwoted
- Asked ChatGPT "What's the best digital PR outreach platform for a PR team?": 1. Muck Rack, 2. Prowly, 3. BuzzStream, 4. Qwoted
- Searched Google, AI Overview "digital pr outreach platforms": 1. Pitchbox, 2. BuzzStream, 3. Muck Rack, 4. Prowly, 5. JustReachOut
- Searched Google, AI Overview "best pr outreach tool": 1. Muck Rack, 2. Prowly

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for digital PR outreach platforms worldwide in September 2026?

- Estimated monthly branded searches for Qwoted worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

## Month by month

| Month | Muck Rack estimated searches | Muck Rack Share of Search | Muck Rack rank | Qwoted estimated searches | Qwoted Share of Search | Qwoted rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 59% | 1 | 14.8K | 21.5% | 2 |
| Nov 2025 | 33.1K | 54.3% | 1 | 14.8K | 24.2% | 2 |
| Dec 2025 | 33.1K | 57% | 1 | 14.8K | 25.5% | 2 |
| Jan 2026 | 40.6K | 60.8% | 1 | 14.8K | 22.2% | 2 |
| Feb 2026 | 40.6K | 61.6% | 1 | 14.8K | 22.5% | 2 |
| Mar 2026 | 40.6K | 59% | 1 | 14.8K | 21.5% | 2 |
| Apr 2026 | 40.6K | 61.5% | 1 | 14.8K | 22.5% | 2 |
| May 2026 | 33.1K | 53.9% | 1 | 18.1K | 29.4% | 2 |
| Jun 2026 | 40.6K | 56.8% | 1 | 18.1K | 25.4% | 2 |
| Jul 2026 | 40.5K | 57.6% | 1 | 18.1K | 25.7% | 2 |
| Aug 2026 | 40.5K | 60% | 1 | 18.1K | 26.8% | 2 |
| Sep 2026 | 40.5K | 60% | 1 | 18.1K | 26.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Muck Rack’s and Qwoted’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Muck Rack**: Measured on the search terms “muck rack” and “muck rack pr”, summed into one figure.
- **Qwoted**: Measured on the search term “qwoted”.

- [Muck Rack profile](/demand/global-en/brands/muck-rack)
- [Qwoted profile](/demand/global-en/brands/qwoted)
- [All digital PR outreach platforms worldwide](/demand/global-en/categories/digital-pr-outreach-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Muck Rack or Qwoted more popular in search?

In September 2026, Muck Rack had more branded searches than Qwoted among digital PR outreach platforms worldwide. Muck Rack had about 40,600 branded searches, while Qwoted had 18,100. Muck Rack made up 60% of all digital PR outreach platform searches we track, and Qwoted accounted for 26.8%.

## Cite this page

Brandwave. "Muck Rack vs Qwoted: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/muck-rack-vs-qwoted

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/muck-rack-vs-qwoted. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
