--- title: "MSI vs Thermaltake: Which is searched more?" description: "Is MSI or Thermaltake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the PC power supply brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/msi-vs-thermaltake" publisher: "Brandwave" --- # MSI vs Thermaltake: Which is searched more? Is MSI or Thermaltake more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the PC power supply brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: MSI and Thermaltake - **Competitive set**: PC power supply brands - **Market**: Global - **Month measured**: Sep 2026 - **MSI Share of Search**: 0.38% - **Thermaltake Share of Search**: 4.3% ## Is MSI or Thermaltake more popular in search? - In September 2026, Thermaltake had more branded searches than MSI among PC power supply brands worldwide. Thermaltake had about 49,500 branded searches, while MSI had 4,300. Thermaltake made up 4.3% of all PC power supply brand searches we track, and MSI accounted for 0.38%. - Thermaltake was ahead of MSI in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, MSI’s share of searches among PC power supply brands worldwide moved from 0.39% to 0.38%, and its estimated monthly branded searches moved from 4.8K to 4.3K. - Across the 12 months ending September 2026, Thermaltake’s share of searches among PC power supply brands worldwide moved from 6% to 4.3%, and its estimated monthly branded searches moved from 74K to 49.5K. ## Top PC power supply brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, MSI was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Thermaltake was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. MSI was listed before Thermaltake in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Seasonic | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Corsair | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | be quiet! | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | MSI | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Cooler Master | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | EVGA | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Thermaltake | 7th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about PC power supply brands - Asked ChatGPT "Which PC power supply brand should I buy?": 1. Seasonic, 2. Corsair, 3. be quiet! - Asked ChatGPT "What are the best PC power supply brands?": 1. Seasonic, 2. Corsair, 3. be quiet!, 4. MSI, 5. Cooler Master, 6. Thermaltake - Asked ChatGPT "What's the best PC power supply brand for a gaming PC?": 1. Seasonic, 2. Corsair, 3. be quiet! - Searched Google, AI Overview "pc power supply brands": 1. Corsair, 2. be quiet!, 3. Seasonic, 4. Cooler Master, 5. EVGA, 6. MSI - Searched Google, AI Overview "best psu brands": 1. Corsair, 2. Seasonic, 3. be quiet!, 4. MSI Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for PC power supply brands worldwide in September 2026? - In September 2026, Thermaltake lost share of searches among PC power supply brands worldwide, from 5.2% to 4.3%. - Estimated monthly branded searches for MSI worldwide fell 10.4% over 12 measured months, from 4.8K to 4.3K in September 2026. ## Month by month | Month | MSI estimated searches | MSI Share of Search | MSI rank | Thermaltake estimated searches | Thermaltake Share of Search | Thermaltake rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 4.8K | 0.39% | 7 | 74K | 6% | 4 | | Nov 2025 | 5.3K | 0.37% | 7 | 74K | 5.2% | 4 | | Dec 2025 | 5.3K | 0.37% | 7 | 74K | 5.2% | 4 | | Jan 2026 | 5.3K | 0.32% | 7 | 74K | 4.5% | 4 | | Feb 2026 | 4.3K | 0.38% | 7 | 49.5K | 4.3% | 4 | | Mar 2026 | 4.3K | 0.32% | 7 | 60.5K | 4.5% | 4 | | Apr 2026 | 4.3K | 0.38% | 7 | 49.5K | 4.4% | 4 | | May 2026 | 4K | 0.34% | 7 | 49.5K | 4.3% | 4 | | Jun 2026 | 4.3K | 0.38% | 7 | 60.5K | 5.3% | 4 | | Jul 2026 | 4.8K | 0.43% | 7 | 49.5K | 4.4% | 4 | | Aug 2026 | 4.8K | 0.41% | 7 | 60.5K | 5.2% | 4 | | Sep 2026 | 4.3K | 0.38% | 7 | 49.5K | 4.3% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using MSI’s and Thermaltake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **MSI**: Measured on the search terms “msi power supply” and “msi psu”, summed into one figure. - **Thermaltake**: Measured on the search term “thermaltake”. - [MSI profile](/demand/global-en/brands/msi) - [Thermaltake profile](/demand/global-en/brands/thermaltake) - [All PC power supply brands worldwide](/demand/global-en/categories/pc-power-supply-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is MSI or Thermaltake more popular in search? In September 2026, Thermaltake had more branded searches than MSI among PC power supply brands worldwide. Thermaltake had about 49,500 branded searches, while MSI had 4,300. Thermaltake made up 4.3% of all PC power supply brand searches we track, and MSI accounted for 0.38%. ## Cite this page Brandwave. "MSI vs Thermaltake: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/msi-vs-thermaltake This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/msi-vs-thermaltake. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.