---
title: "Moza vs Thrustmaster: Which is searched more?"
description: "Is Moza or Thrustmaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sim racing brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/moza-vs-thrustmaster"
publisher: "Brandwave"
---

# Moza vs Thrustmaster: Which is searched more?

Is Moza or Thrustmaster more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Sim racing brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Moza and Thrustmaster
- **Competitive set**: Sim racing brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Moza Share of Search**: 10.9%
- **Thrustmaster Share of Search**: 4.6%

## Is Moza or Thrustmaster more popular in search?

- In September 2026, Moza had more branded searches than Thrustmaster among sim racing brands worldwide. Moza had about 109,000 branded searches, while Thrustmaster had 45,900. Moza made up 10.9% of all sim racing brand searches we track, and Thrustmaster accounted for 4.6%.
- Moza was ahead of Thrustmaster in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Moza’s share of searches among sim racing brands worldwide moved from 6.5% to 10.9%, and its estimated monthly branded searches moved from 92.1K to 109K.
- Across the 12 months ending September 2026, Thrustmaster’s share of searches among sim racing brands worldwide moved from 5.7% to 4.6%, and its estimated monthly branded searches moved from 80.6K to 45.9K.

## Top sim racing brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Moza appeared in all four answers. Thrustmaster was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Moza was listed before Thrustmaster in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Moza | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Logitech | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Fanatec | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| Simagic | 4th | 1 of 3 | 0 of 1 | 1 of 4 |
| Thrustmaster | 5th | 1 of 3 | 1 of 1 | 2 of 4 |
| Simucube | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| Playseat | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Next Level Racing | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Trak Racer | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Sim-Lab | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Heusinkveld | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |
| Asetek SimSports | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about sim racing brands

- Asked ChatGPT "What's the best sim racing wheel for beginners?": 1. Logitech, 2. Moza, 3. Thrustmaster
- Asked ChatGPT "Which sim racing brand should I buy from?": 1. Moza, 2. Fanatec, 3. Simagic, 4. Logitech
- Asked ChatGPT "What's the best direct drive wheel for sim racing?": 1. Logitech, 2. Moza, 3. Fanatec, 4. Simucube
- Searched Google, AI Overview "sim racing wheel": 1. Moza, 2. Thrustmaster

Not named in any answer: Playseat, Next Level Racing, Trak Racer, Sim-Lab, Heusinkveld and Asetek SimSports.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How did search popularity change for sim racing brands worldwide in September 2026?

- Moza’s share of searches among sim racing brands worldwide has gained ground for 3 months in a row, from 8.3% to 10.9% in September 2026.
- In September 2026, Thrustmaster rose from 7th to 6th among sim racing brands worldwide.

## Month by month

| Month | Moza estimated searches | Moza Share of Search | Moza rank | Thrustmaster estimated searches | Thrustmaster Share of Search | Thrustmaster rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 92.1K | 6.5% | 3 | 80.6K | 5.7% | 6 |
| Nov 2025 | 132K | 7% | 3 | 98.6K | 5.2% | 6 |
| Dec 2025 | 137K | 6.4% | 4 | 120K | 5.6% | 5 |
| Jan 2026 | 137K | 8% | 3 | 98.6K | 5.7% | 5 |
| Feb 2026 | 92.1K | 7.7% | 3 | 67.1K | 5.6% | 5 |
| Mar 2026 | 92.1K | 7.8% | 3 | 67.1K | 5.7% | 6 |
| Apr 2026 | 92.1K | 8.2% | 3 | 54.9K | 4.9% | 6 |
| May 2026 | 131K | 8.8% | 3 | 83.9K | 5.6% | 5 |
| Jun 2026 | 101K | 8.3% | 3 | 68.6K | 5.6% | 5 |
| Jul 2026 | 92.1K | 9.1% | 3 | 54.9K | 5.4% | 5 |
| Aug 2026 | 109K | 10.8% | 3 | 45.9K | 4.6% | 7 |
| Sep 2026 | 109K | 10.9% | 3 | 45.9K | 4.6% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Moza’s and Thrustmaster’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Moza**: Measured on the search terms “moza racing” and “moza wheel”, summed into one figure.
- **Thrustmaster**: Measured on the search terms “thrustmaster t300” and “thrustmaster wheel”, summed into one figure.

- [Moza profile](/demand/global-en/brands/moza)
- [Thrustmaster profile](/demand/global-en/brands/thrustmaster)
- [All sim racing brands worldwide](/demand/global-en/categories/sim-racing-brands): The set both shares are measured inside, 12 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Moza or Thrustmaster more popular in search?

In September 2026, Moza had more branded searches than Thrustmaster among sim racing brands worldwide. Moza had about 109,000 branded searches, while Thrustmaster had 45,900. Moza made up 10.9% of all sim racing brand searches we track, and Thrustmaster accounted for 4.6%.

## Cite this page

Brandwave. "Moza vs Thrustmaster: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/moza-vs-thrustmaster

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/moza-vs-thrustmaster. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
