--- title: "Motive vs Samsara: Which is more popular by branded search?" description: "Which is more popular in search, Motive or Samsara? Compare estimated monthly branded-search demand and Share of Search inside the Fleet management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-samsara" publisher: "Brandwave" --- # Motive vs Samsara: Which is more popular by branded search? Which is more popular in search, Motive or Samsara? Compare estimated monthly branded-search demand and Share of Search inside the Fleet management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Motive and Samsara - **Competitive set**: Fleet management platforms - **Market**: Global - **Month measured**: Aug 2026 - **Motive Share of Search**: 11.5% - **Samsara Share of Search**: 2.9% ## Which is more popular in search, Motive or Samsara? - In August 2026, Motive had more branded searches than Samsara among fleet management platforms worldwide. Motive was estimated to have 28.1K branded searches compared to Samsara’s 7.2K, and held an 11.5% Share of Search versus Samsara’s 2.9%. - Motive was ahead of Samsara in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Motive’s estimated Share of Search among fleet management platforms worldwide moved from 11.2% to 11.5%, and its estimated monthly branded searches moved from 29.7K to 28.1K. - Across the 11 months ending August 2026, Samsara’s estimated Share of Search among fleet management platforms worldwide moved from 1.4% to 2.9%, and its estimated monthly branded searches moved from 3.8K to 7.2K. ## How did search popularity change for fleet management platforms worldwide in August 2026? - In August 2026, Azuga overtook Motive to rank 3rd among fleet management platforms worldwide, at 14.1%. - In August 2026, Motive lost estimated Share of Search among fleet management platforms worldwide, from 12.1% to 11.5%. - Estimated monthly branded searches for Samsara worldwide rose 87.5% over 11 measured months, from 3.8K to 7.2K in August 2026. ## Month by month | Month | Motive estimated searches | Motive Share of Search | Motive rank | Samsara estimated searches | Samsara Share of Search | Samsara rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 29.7K | 11.2% | 4 | 3.8K | 1.4% | 5 | | Nov 2025 | 26.2K | 12.3% | 4 | 3.9K | 1.8% | 5 | | Dec 2025 | 24.7K | 11.3% | 4 | 5.2K | 2.4% | 5 | | Jan 2026 | 28K | 10.7% | 4 | 6K | 2.3% | 5 | | Feb 2026 | 26K | 11.8% | 4 | 6.4K | 2.9% | 5 | | Mar 2026 | 32K | 12.5% | 3 | 7.6K | 3% | 5 | | Apr 2026 | 31.9K | 13.1% | 3 | 8.2K | 3.4% | 5 | | May 2026 | 27.6K | 11.4% | 4 | 8.5K | 3.5% | 5 | | Jun 2026 | 27.6K | 11.2% | 4 | 9.4K | 3.8% | 5 | | Jul 2026 | 29.7K | 12.1% | 3 | 8.2K | 3.3% | 5 | | Aug 2026 | 28.1K | 11.5% | 4 | 7.2K | 2.9% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Motive’s and Samsara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Motive**: Measured on the search terms “gomotive com”, “keeptruckin”, “motive dashcam”, “motive eld”, “motive fleet”, “motive fleet management”, “motive fleet tracking”, “motive gps tracking” and “motive telematics”, summed into one figure. - **Samsara**: Measured on the search terms “samsara com”, “samsara fleet management”, “samsara fleet tracking”, “samsara gps tracking”, “samsara telematics” and “telematics samsara”, summed into one figure. - [Motive profile](/demand/global-en/brands/motive-fleet) - [Samsara profile](/demand/global-en/brands/samsara) - [All fleet management platforms worldwide](/demand/global-en/categories/fleet-management-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Motive or Samsara? In August 2026, Motive had more branded searches than Samsara among fleet management platforms worldwide. Motive was estimated to have 28.1K branded searches compared to Samsara’s 7.2K, and held an 11.5% Share of Search versus Samsara’s 2.9%. ## Cite this page Brandwave. "Motive vs Samsara: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-samsara This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-samsara. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.