---
title: "Motive vs One Step GPS: Which is searched more?"
description: "Is Motive or One Step GPS more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fleet management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-one-step-gps"
publisher: "Brandwave"
---

# Motive vs One Step GPS: Which is searched more?

Is Motive or One Step GPS more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fleet management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Motive and One Step GPS
- **Competitive set**: Fleet management software
- **Market**: Global
- **Month measured**: Sep 2026
- **Motive Share of Search**: 9.3%
- **One Step GPS Share of Search**: 2.4%

## Is Motive or One Step GPS more popular in search?

- In September 2026, Motive had more branded searches than One Step GPS among fleet management software worldwide. Motive had about 25,900 branded searches, while One Step GPS had 6,600. Motive made up 9.3% of all fleet management software searches we track, and One Step GPS accounted for 2.4%.
- Motive was ahead of One Step GPS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Motive’s share of searches among fleet management software worldwide moved from 9.6% to 9.3%, and its estimated monthly branded searches moved from 29.7K to 25.9K.
- Across the 12 months ending September 2026, One Step GPS’s share of searches among fleet management software worldwide moved from 2.1% to 2.4%, and its estimated monthly branded searches held steady at 6.6K.

## Top fleet management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Motive was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. One Step GPS was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Motive was listed before One Step GPS in three out of five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Samsara | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Geotab | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Fleetio | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Motive | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| One Step GPS | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Verizon Connect | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Azuga | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Teletrac Navman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about fleet management software

- Asked ChatGPT "Which fleet management software should I use?": 1. Samsara, 2. Fleetio, 3. Motive, 4. Geotab, 5. Verizon Connect
- Asked ChatGPT "What are the best fleet management software options?": 1. Samsara, 2. Motive, 3. Fleetio, 4. Geotab, 5. Verizon Connect, 6. Azuga
- Asked ChatGPT "What's the best fleet management software for vehicle tracking?": 1. Samsara, 2. One Step GPS, 3. Motive, 4. Geotab
- Searched Google, AI Overview "fleet management software": 1. Fleetio, 2. Samsara, 3. Geotab, 4. Motive, 5. Verizon Connect
- Searched Google, AI Overview "gps fleet software": 1. Geotab, 2. One Step GPS, 3. Azuga

Not named in any answer: Teletrac Navman.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for fleet management software worldwide in September 2026?

- In September 2026, One Step GPS rose from 7th to 6th among fleet management software worldwide.
- Estimated monthly branded searches for Motive worldwide fell 12.9% over 12 measured months, from 29.7K to 25.9K in September 2026.

## Month by month

| Month | Motive estimated searches | Motive Share of Search | Motive rank | One Step GPS estimated searches | One Step GPS Share of Search | One Step GPS rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 29.7K | 9.6% | 5 | 6.6K | 2.1% | 6 |
| Nov 2025 | 26.2K | 10.5% | 5 | 5.4K | 2.2% | 6 |
| Dec 2025 | 24.7K | 9.7% | 5 | 6.6K | 2.6% | 6 |
| Jan 2026 | 28K | 9.1% | 5 | 6.6K | 2.2% | 6 |
| Feb 2026 | 26K | 9.8% | 5 | 5.4K | 2% | 8 |
| Mar 2026 | 32K | 10.6% | 4 | 8.1K | 2.7% | 6 |
| Apr 2026 | 31.9K | 11% | 4 | 6.6K | 2.3% | 7 |
| May 2026 | 27.6K | 9.6% | 5 | 6.6K | 2.3% | 7 |
| Jun 2026 | 27.6K | 9.4% | 5 | 6.6K | 2.3% | 7 |
| Jul 2026 | 29.7K | 10.1% | 4 | 8.1K | 2.8% | 7 |
| Aug 2026 | 28.1K | 9.7% | 5 | 6.6K | 2.3% | 7 |
| Sep 2026 | 25.9K | 9.3% | 5 | 6.6K | 2.4% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Motive’s and One Step GPS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Motive**: Measured on the search terms “gomotive com”, “keeptruckin”, “motive dashcam”, “motive eld”, “motive fleet”, “motive fleet management”, “motive fleet tracking”, “motive gps tracking” and “motive telematics”, summed into one figure.
- **One Step GPS**: Measured on the search term “one step gps”.

- [Motive profile](/demand/global-en/brands/motive-fleet)
- [One Step GPS profile](/demand/global-en/brands/one-step-gps)
- [All fleet management software worldwide](/demand/global-en/categories/fleet-management-software): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Motive or One Step GPS more popular in search?

In September 2026, Motive had more branded searches than One Step GPS among fleet management software worldwide. Motive had about 25,900 branded searches, while One Step GPS had 6,600. Motive made up 9.3% of all fleet management software searches we track, and One Step GPS accounted for 2.4%.

## Cite this page

Brandwave. "Motive vs One Step GPS: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-one-step-gps

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/motive-fleet-vs-one-step-gps. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
