--- title: "Monzo vs Starling Bank: Which is more popular by branded search?" description: "Which is more popular in search, Monzo or Starling Bank? Compare estimated monthly branded-search demand and Share of Search inside the UK and European digital banks and money apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/monzo-vs-starling-bank" publisher: "Brandwave" --- # Monzo vs Starling Bank: Which is more popular by branded search? Which is more popular in search, Monzo or Starling Bank? Compare estimated monthly branded-search demand and Share of Search inside the UK and European digital banks and money apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Monzo and Starling Bank - **Competitive set**: UK and European digital banks and money apps - **Market**: Global - **Month measured**: Aug 2026 - **Monzo Share of Search**: 10.1% - **Starling Bank Share of Search**: 2% ## Which is more popular in search, Monzo or Starling Bank? - In August 2026, Monzo had more branded searches than Starling Bank among UK and european digital banks and money apps worldwide. Monzo was estimated to have 631K branded searches compared to Starling Bank’s 125K, and held a 10.1% Share of Search versus Starling Bank’s 2%. - Monzo was ahead of Starling Bank in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Monzo’s estimated Share of Search among UK and european digital banks and money apps worldwide moved from 8.8% to 10.1%, and its estimated monthly branded searches moved from 542K to 631K. - Across the 11 months ending August 2026, Starling Bank’s estimated Share of Search among UK and european digital banks and money apps worldwide moved from 2.4% to 2%, and its estimated monthly branded searches moved from 145K to 125K. ## How did search popularity change for UK and european digital banks and money apps worldwide in August 2026? - In August 2026, Monzo gained estimated Share of Search among UK and european digital banks and money apps worldwide, from 8.7% to 10.1%. - Estimated monthly branded searches for Starling Bank worldwide fell 13.6% over 11 measured months, from 145K to 125K in August 2026. ## Month by month | Month | Monzo estimated searches | Monzo Share of Search | Monzo rank | Starling Bank estimated searches | Starling Bank Share of Search | Starling Bank rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 542K | 8.8% | 3 | 145K | 2.4% | 6 | | Nov 2025 | 448K | 8.5% | 3 | 121K | 2.3% | 6 | | Dec 2025 | 440K | 8.4% | 3 | 99.9K | 1.9% | 6 | | Jan 2026 | 613K | 9.7% | 3 | 148K | 2.4% | 5 | | Feb 2026 | 477K | 9.1% | 3 | 124K | 2.4% | 6 | | Mar 2026 | 542K | 8.9% | 3 | 128K | 2.1% | 6 | | Apr 2026 | 537K | 9.9% | 3 | 147K | 2.7% | 5 | | May 2026 | 523K | 8.7% | 3 | 124K | 2.1% | 5 | | Jun 2026 | 464K | 7.8% | 3 | 124K | 2.1% | 6 | | Jul 2026 | 524K | 8.7% | 3 | 125K | 2.1% | 6 | | Aug 2026 | 631K | 10.1% | 3 | 125K | 2% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Monzo’s and Starling Bank’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Monzo**: Measured on the search terms “card monzo”, “joint account monzo”, “Monzo”, “monzo account”, “monzo app”, “monzo application”, “monzo bank”, “monzo bank account”, “monzo bank app”, “monzo bank application”, “monzo bank business account”, “monzo bank card”, “monzo business”, “monzo business account”, “monzo card”, “monzo credit card”, “monzo current account”, “monzo joint account”, “monzo joint bank account”, “monzo loan”, “monzo loans”, “monzo online banking”, “monzo plus”, “monzo savings”, “monzo savings account”, “monzo shared account”, “monzo uk”, “monzo virtual card”, “monzo.com”, “online banking monzo”, “open a monzo account” and “open monzo account”, summed into one figure. - **Starling Bank**: Measured on the search terms “bank starling”, “starling account”, “starling app”, “Starling Bank”, “starling bank account”, “starling bank app”, “starling bank application”, “starling bank business account”, “starling bank card”, “starling bank current account”, “starling bank interest rates”, “starling bank joint account”, “starling bank loans”, “starling bank savings account”, “starling bank uk”, “starling business account”, “starling business bank”, “starling business bank account”, “starling card”, “starling current account”, “starling interest rates”, “starling joint account”, “starling online banking” and “starling savings account”, summed into one figure. - [Monzo profile](/demand/global-en/brands/monzo) - [Starling Bank profile](/demand/global-en/brands/starling-bank) - [All UK and european digital banks and money apps worldwide](/demand/global-en/categories/uk-and-european-digital-banks): The set both shares are measured inside, 10 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Monzo or Starling Bank? In August 2026, Monzo had more branded searches than Starling Bank among UK and european digital banks and money apps worldwide. Monzo was estimated to have 631K branded searches compared to Starling Bank’s 125K, and held a 10.1% Share of Search versus Starling Bank’s 2%. ## Cite this page Brandwave. "Monzo vs Starling Bank: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/monzo-vs-starling-bank This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/monzo-vs-starling-bank. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.