---
title: "Monday Swimwear vs Seafolly: Which is searched more?"
description: "Is Monday Swimwear or Seafolly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Swimwear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/monday-swimwear-vs-seafolly"
publisher: "Brandwave"
---

# Monday Swimwear vs Seafolly: Which is searched more?

Is Monday Swimwear or Seafolly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Swimwear brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Monday Swimwear and Seafolly
- **Competitive set**: Swimwear brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Monday Swimwear Share of Search**: 8.9%
- **Seafolly Share of Search**: 8.8%

## Is Monday Swimwear or Seafolly more popular in search?

- In September 2026, Monday Swimwear and Seafolly were level in searches among swimwear brands worldwide, with an estimated 90.5K versus 89.3K branded searches, at 8.9% and 8.8% of the total.
- The lead changed hands once in the 12 months ending September 2026: Monday Swimwear took it in February 2026.
- Across the 12 months ending September 2026, Monday Swimwear’s share of searches among swimwear brands worldwide moved from 5.5% to 8.9%, and its estimated monthly branded searches moved from 60.5K to 90.5K.
- Across the 12 months ending September 2026, Seafolly’s share of searches among swimwear brands worldwide moved from 9.6% to 8.8%, and its estimated monthly branded searches moved from 106K to 89.3K.

## Top swimwear brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Monday Swimwear was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Seafolly was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Monday Swimwear was listed before Seafolly in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Summersalt | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Monday Swimwear | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Cupshe | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Seafolly | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Left On Friday | 5th | 2 of 3 | 1 of 2 | 3 of 5 |
| Eres | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| Speedo | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Arena | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Zoggs | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sunseeker | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about swimwear brands

- Asked ChatGPT "Which swimwear brand should I buy?": 1. Summersalt, 2. Monday Swimwear, 3. Cupshe, 4. Left On Friday
- Asked ChatGPT "What are the best swimwear brands?": 1. Monday Swimwear, 2. Seafolly, 3. Eres, 4. Summersalt, 5. Left On Friday, 6. Speedo
- Asked ChatGPT "What's the best swimwear brand for the beach?": 1. Summersalt, 2. Monday Swimwear, 3. Seafolly, 4. Cupshe, 5. Eres
- Searched Google, AI Overview "swimwear brands": 1. Summersalt, 2. Cupshe, 3. Left On Friday, 4. Speedo
- Searched Google, AI Overview "swimwear for women": 1. Cupshe

Not named in any answer: Arena, Zoggs and Sunseeker.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for swimwear brands worldwide in September 2026?

- In September 2026, Seafolly gained share of searches among swimwear brands worldwide, from 7.5% to 8.8%.
- Estimated monthly branded searches for Monday Swimwear worldwide rose 49.6% over 12 measured months, from 60.5K to 90.5K in September 2026.

## Month by month

| Month | Monday Swimwear estimated searches | Monday Swimwear Share of Search | Monday Swimwear rank | Seafolly estimated searches | Seafolly Share of Search | Seafolly rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 5.5% | 6 | 106K | 9.6% | 3 |
| Nov 2025 | 90.5K | 7.4% | 4 | 125K | 10.3% | 3 |
| Dec 2025 | 74K | 6.3% | 4 | 131K | 11.2% | 3 |
| Jan 2026 | 135K | 8.2% | 4 | 138K | 8.4% | 3 |
| Feb 2026 | 135K | 8.6% | 3 | 83.4K | 5.3% | 5 |
| Mar 2026 | 165K | 9.4% | 3 | 88.5K | 5.1% | 5 |
| Apr 2026 | 165K | 9.6% | 3 | 85.2K | 5% | 5 |
| May 2026 | 201K | 8.9% | 3 | 110K | 4.9% | 4 |
| Jun 2026 | 201K | 8.7% | 3 | 131K | 5.6% | 4 |
| Jul 2026 | 201K | 9.3% | 3 | 131K | 6.1% | 4 |
| Aug 2026 | 135K | 9.4% | 3 | 108K | 7.5% | 4 |
| Sep 2026 | 90.5K | 8.9% | 3 | 89.3K | 8.8% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Monday Swimwear’s and Seafolly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Monday Swimwear**: Measured on the search term “monday swimwear”.
- **Seafolly**: Measured on the search terms “seafolly”, “seafolly bikini” and “seafolly swimwear”, summed into one figure.

- [Monday Swimwear profile](/demand/global-en/brands/monday-swimwear)
- [Seafolly profile](/demand/global-en/brands/seafolly)
- [All swimwear brands worldwide](/demand/global-en/categories/swimwear-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Monday Swimwear or Seafolly more popular in search?

In September 2026, Monday Swimwear and Seafolly were level in searches among swimwear brands worldwide, with an estimated 90.5K versus 89.3K branded searches, at 8.9% and 8.8% of the total.

## Cite this page

Brandwave. "Monday Swimwear vs Seafolly: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/monday-swimwear-vs-seafolly

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/monday-swimwear-vs-seafolly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
