--- title: "MoEngage vs Pushwoosh: Which is more popular by branded search?" description: "Which is more popular in search, MoEngage or Pushwoosh? Compare estimated monthly branded-search demand and Share of Search inside the Mobile push notification platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/moengage-vs-pushwoosh" publisher: "Brandwave" --- # MoEngage vs Pushwoosh: Which is more popular by branded search? Which is more popular in search, MoEngage or Pushwoosh? Compare estimated monthly branded-search demand and Share of Search inside the Mobile push notification platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: MoEngage and Pushwoosh - **Competitive set**: Mobile push notification platforms - **Market**: Global - **Month measured**: Aug 2026 - **MoEngage Share of Search**: 29.2% - **Pushwoosh Share of Search**: 0.86% ## Which is more popular in search, MoEngage or Pushwoosh? - In August 2026, MoEngage had more branded searches than Pushwoosh among mobile push notification platforms worldwide. MoEngage was estimated to have 44.8K branded searches compared to Pushwoosh’s 1.3K, and held a 29.2% Share of Search versus Pushwoosh’s 0.86%. - MoEngage was ahead of Pushwoosh in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, MoEngage’s estimated Share of Search among mobile push notification platforms worldwide moved from 32.3% to 29.2%, and its estimated monthly branded searches moved from 54.8K to 44.8K. - Across the 11 months ending August 2026, Pushwoosh’s estimated Share of Search among mobile push notification platforms worldwide moved from 1.1% to 0.86%, and its estimated monthly branded searches moved from 1.9K to 1.3K. ## How did search popularity change for mobile push notification platforms worldwide in August 2026? - Estimated monthly branded searches for Pushwoosh worldwide fell 31.6% over 11 measured months, from 1.9K to 1.3K in August 2026. - Estimated monthly branded searches for MoEngage worldwide fell 18.2% over 11 measured months, from 54.8K to 44.8K in August 2026. ## Month by month | Month | MoEngage estimated searches | MoEngage Share of Search | MoEngage rank | Pushwoosh estimated searches | Pushwoosh Share of Search | Pushwoosh rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 54.8K | 32.3% | 2 | 1.9K | 1.1% | 5 | | Nov 2025 | 54.7K | 32.5% | 2 | 1.6K | 0.98% | 5 | | Dec 2025 | 54.6K | 36.8% | 1 | 1.6K | 1.1% | 5 | | Jan 2026 | 44.9K | 28.2% | 3 | 1.6K | 1% | 5 | | Feb 2026 | 44.9K | 30.3% | 3 | 1.6K | 1.1% | 5 | | Mar 2026 | 44.9K | 27.6% | 3 | 2.9K | 1.8% | 5 | | Apr 2026 | 44.9K | 28% | 3 | 1.7K | 1% | 5 | | May 2026 | 44.9K | 28% | 3 | 1.6K | 1% | 5 | | Jun 2026 | 54.7K | 32.4% | 2 | 1.6K | 0.96% | 5 | | Jul 2026 | 44.9K | 28.9% | 3 | 1.6K | 1% | 5 | | Aug 2026 | 44.8K | 29.2% | 3 | 1.3K | 0.86% | 5 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using MoEngage’s and Pushwoosh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **MoEngage**: Measured on the search terms “mo engage”, “MoEngage”, “moengage app”, “moengage com”, “moengage customer engagement platform”, “moengage notification”, “moengage pricing”, “moengage tool”, “moengage website” and “moengage whatsapp”, summed into one figure. - **Pushwoosh**: Measured on the search terms “pushwoosh”, “pushwoosh app”, “pushwoosh com” and “pushwoosh software”, summed into one figure. - [MoEngage profile](/demand/global-en/brands/moengage) - [Pushwoosh profile](/demand/global-en/brands/pushwoosh) - [All mobile push notification platforms worldwide](/demand/global-en/categories/mobile-push-notification-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, MoEngage or Pushwoosh? In August 2026, MoEngage had more branded searches than Pushwoosh among mobile push notification platforms worldwide. MoEngage was estimated to have 44.8K branded searches compared to Pushwoosh’s 1.3K, and held a 29.2% Share of Search versus Pushwoosh’s 0.86%. ## Cite this page Brandwave. "MoEngage vs Pushwoosh: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/moengage-vs-pushwoosh This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/moengage-vs-pushwoosh. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.