--- title: "Moccamaster vs Sunbeam: Which is searched more?" description: "Is Moccamaster or Sunbeam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee machine brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-sunbeam" publisher: "Brandwave" --- # Moccamaster vs Sunbeam: Which is searched more? Is Moccamaster or Sunbeam more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee machine brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Moccamaster and Sunbeam - **Competitive set**: Coffee machine brands - **Market**: Global - **Month measured**: Sep 2026 - **Moccamaster Share of Search**: 4.8% - **Sunbeam Share of Search**: 1.7% ## Is Moccamaster or Sunbeam more popular in search? - In September 2026, Moccamaster had more branded searches than Sunbeam among coffee machine brands worldwide. Moccamaster had about 250,000 branded searches, while Sunbeam had 90,500. Moccamaster made up 4.8% of all coffee machine brand searches we track, and Sunbeam accounted for 1.7%. - Moccamaster was ahead of Sunbeam in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Moccamaster’s share of searches among coffee machine brands worldwide held steady at 4.8%, and its estimated monthly branded searches moved from 253K to 250K. - Across the 12 months ending September 2026, Sunbeam’s share of searches among coffee machine brands worldwide moved from 2.1% to 1.7%, and its estimated monthly branded searches moved from 111K to 90.5K. ## Top coffee machine brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Moccamaster was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Sunbeam did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Breville | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | De'Longhi | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Moccamaster | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Gaggia | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Nespresso | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Jura | 6th | 1 of 3 | 2 of 2 | 3 of 5 | | La Marzocco | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Sunbeam | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about coffee machine brands - Asked ChatGPT "Which coffee machine brand should I buy?": 1. Breville, 2. De'Longhi, 3. Moccamaster - Asked ChatGPT "What are the best coffee machine brands?": 1. Breville, 2. De'Longhi, 3. Moccamaster, 4. Jura, 5. Nespresso, 6. Gaggia - Asked ChatGPT "What's the best coffee machine brand for home espresso?": 1. Breville, 2. Gaggia, 3. De'Longhi, 4. La Marzocco - Searched Google, AI Overview "best coffee machine": 1. Nespresso, 2. Moccamaster, 3. Breville, 4. Jura - Searched Google, AI Overview "home espresso machine": 1. Breville, 2. Gaggia, 3. De'Longhi, 4. Jura Not named in any answer: Sunbeam. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for coffee machine brands worldwide in September 2026? - Moccamaster’s share of searches among coffee machine brands worldwide has gained ground for 3 months in a row, from 4% to 4.8% in September 2026. - Estimated monthly branded searches for Sunbeam worldwide fell 18.2% over 12 measured months, from 111K to 90.5K in September 2026. ## Month by month | Month | Moccamaster estimated searches | Moccamaster Share of Search | Moccamaster rank | Sunbeam estimated searches | Sunbeam Share of Search | Sunbeam rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 253K | 4.8% | 4 | 111K | 2.1% | 7 | | Nov 2025 | 460K | 6% | 3 | 117K | 1.5% | 7 | | Dec 2025 | 376K | 5.8% | 3 | 120K | 1.8% | 7 | | Jan 2026 | 308K | 5.6% | 4 | 113K | 2.1% | 7 | | Feb 2026 | 251K | 4.9% | 4 | 90.2K | 1.8% | 7 | | Mar 2026 | 251K | 4.9% | 4 | 109K | 2.1% | 7 | | Apr 2026 | 250K | 4.8% | 5 | 109K | 2.1% | 7 | | May 2026 | 250K | 4.8% | 5 | 109K | 2.1% | 7 | | Jun 2026 | 206K | 4% | 5 | 92.7K | 1.8% | 7 | | Jul 2026 | 205K | 4.5% | 5 | 92.7K | 2% | 7 | | Aug 2026 | 251K | 4.8% | 5 | 109K | 2.1% | 7 | | Sep 2026 | 250K | 4.8% | 5 | 90.5K | 1.7% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Moccamaster’s and Sunbeam’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Moccamaster**: Measured on the search terms “moccamaster” and “technivorm”, summed into one figure. - **Sunbeam**: Measured on the search terms “sunbeam”, “sunbeam coffee machine” and “sunbeam mixmaster”, summed into one figure. - [Moccamaster profile](/demand/global-en/brands/moccamaster) - [Sunbeam profile](/demand/global-en/brands/sunbeam) - [All coffee machine brands worldwide](/demand/global-en/categories/coffee-machine-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Moccamaster or Sunbeam more popular in search? In September 2026, Moccamaster had more branded searches than Sunbeam among coffee machine brands worldwide. Moccamaster had about 250,000 branded searches, while Sunbeam had 90,500. Moccamaster made up 4.8% of all coffee machine brand searches we track, and Sunbeam accounted for 1.7%. ## Cite this page Brandwave. "Moccamaster vs Sunbeam: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-sunbeam This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-sunbeam. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.