--- title: "Moccamaster vs OXO: Which is searched more?" description: "Is Moccamaster or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-oxo" publisher: "Brandwave" --- # Moccamaster vs OXO: Which is searched more? Is Moccamaster or OXO more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Coffee maker brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Moccamaster and OXO - **Competitive set**: Coffee maker brands - **Market**: Global - **Month measured**: Sep 2026 - **Moccamaster Share of Search**: 4.6% - **OXO Share of Search**: 2% ## Is Moccamaster or OXO more popular in search? - In September 2026, Moccamaster had more branded searches than OXO among coffee maker brands worldwide. Moccamaster had about 250,000 branded searches, while OXO had 110,000. Moccamaster made up 4.6% of all coffee maker brand searches we track, and OXO accounted for 2%. - Moccamaster was ahead of OXO in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Moccamaster’s share of searches among coffee maker brands worldwide held steady at 4.6%, and its estimated monthly branded searches moved from 253K to 250K. - Across the 12 months ending September 2026, OXO’s share of searches among coffee maker brands worldwide moved from 2.5% to 2%, and its estimated monthly branded searches moved from 135K to 110K. ## Top coffee maker brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Moccamaster appeared in all five answers. OXO was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Moccamaster was listed before OXO in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Moccamaster | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Breville | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Ninja | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Cuisinart | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | OXO | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Nespresso | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Jura | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Smeg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Braun | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Miele | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about coffee maker brands - Asked ChatGPT "Which coffee maker brand should I buy?": 1. Moccamaster, 2. Breville, 3. Ninja, 4. Cuisinart - Asked ChatGPT "What are the best coffee maker brands?": 1. Moccamaster, 2. Breville, 3. OXO, 4. Ninja, 5. Cuisinart, 6. Jura - Asked ChatGPT "What's the best coffee maker brand for daily coffee?": 1. Moccamaster, 2. Cuisinart, 3. Breville, 4. Ninja - Searched Google, AI Overview "best coffee maker": 1. Moccamaster, 2. Ninja, 3. Breville, 4. Nespresso - Searched Google, AI Overview "drip coffee maker": 1. Moccamaster, 2. Ninja Not named in any answer: Smeg, Braun and Miele. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for coffee maker brands worldwide in September 2026? - Estimated monthly branded searches for OXO worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026. ## Month by month | Month | Moccamaster estimated searches | Moccamaster Share of Search | Moccamaster rank | OXO estimated searches | OXO Share of Search | OXO rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 253K | 4.6% | 4 | 135K | 2.5% | 8 | | Nov 2025 | 460K | 5.9% | 3 | 165K | 2.1% | 8 | | Dec 2025 | 376K | 5.5% | 3 | 135K | 2% | 8 | | Jan 2026 | 308K | 5.2% | 4 | 135K | 2.3% | 8 | | Feb 2026 | 251K | 4.7% | 4 | 110K | 2.1% | 8 | | Mar 2026 | 251K | 4.7% | 4 | 110K | 2% | 8 | | Apr 2026 | 250K | 4.8% | 4 | 110K | 2.1% | 8 | | May 2026 | 250K | 4.8% | 4 | 110K | 2.1% | 8 | | Jun 2026 | 206K | 4.1% | 4 | 110K | 2.2% | 8 | | Jul 2026 | 205K | 4.4% | 4 | 110K | 2.4% | 8 | | Aug 2026 | 251K | 4.7% | 4 | 110K | 2.1% | 8 | | Sep 2026 | 250K | 4.6% | 4 | 110K | 2% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Moccamaster’s and OXO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Moccamaster**: Measured on the search terms “moccamaster” and “technivorm”, summed into one figure. - **OXO**: Measured on the search term “oxo”. - [Moccamaster profile](/demand/global-en/brands/moccamaster) - [OXO profile](/demand/global-en/brands/oxo) - [All coffee maker brands worldwide](/demand/global-en/categories/coffee-maker-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Moccamaster or OXO more popular in search? In September 2026, Moccamaster had more branded searches than OXO among coffee maker brands worldwide. Moccamaster had about 250,000 branded searches, while OXO had 110,000. Moccamaster made up 4.6% of all coffee maker brand searches we track, and OXO accounted for 2%. ## Cite this page Brandwave. "Moccamaster vs OXO: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-oxo This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/moccamaster-vs-oxo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.