---
title: "MNTN vs Samsung: Which is searched more?"
description: "Which is more popular in search, MNTN or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Connected TV advertising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mntn-vs-samsung"
publisher: "Brandwave"
---

# MNTN vs Samsung: Which is searched more?

Which is more popular in search, MNTN or Samsung? Compare estimated monthly branded-search demand and Share of Search inside the Connected TV advertising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: MNTN and Samsung
- **Competitive set**: Connected TV advertising platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **MNTN Share of Search**: 0.01%
- **Samsung Share of Search**: 17.8%

## Which is more popular in search, MNTN or Samsung?

- In August 2026, Samsung had more branded searches than MNTN among connected TV advertising platforms worldwide. Samsung was estimated to have 422K branded searches compared to MNTN’s 320, and held a 17.8% Share of Search versus MNTN’s 0.01%.
- Samsung was ahead of MNTN in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, MNTN’s estimated Share of Search among connected TV advertising platforms worldwide moved from 0.02% to 0.01%, and its estimated monthly branded searches moved from 390 to 320.
- Across the 11 months ending August 2026, Samsung’s estimated Share of Search among connected TV advertising platforms worldwide moved from 18.9% to 17.8%, and its estimated monthly branded searches moved from 452K to 422K.

## How did search popularity change for connected TV advertising platforms worldwide in August 2026?

- In August 2026, Samsung gained estimated Share of Search among connected TV advertising platforms worldwide, from 16.2% to 17.8%.
- Estimated monthly branded searches for MNTN worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

## Month by month

| Month | MNTN estimated searches | MNTN Share of Search | MNTN rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 390 | 0.02% | 5 | 452K | 18.9% | 2 |
| Nov 2025 | 260 | 0.01% | 5 | 431K | 18% | 2 |
| Dec 2025 | 320 | 0.01% | 5 | 397K | 17% | 2 |
| Jan 2026 | 390 | 0.02% | 5 | 397K | 17% | 2 |
| Feb 2026 | 320 | 0.02% | 5 | 377K | 19.1% | 2 |
| Mar 2026 | 390 | 0.02% | 5 | 377K | 16.2% | 2 |
| Apr 2026 | 320 | 0.02% | 5 | 352K | 18.1% | 2 |
| May 2026 | 320 | 0.02% | 5 | 352K | 18.1% | 2 |
| Jun 2026 | 320 | 0.01% | 5 | 352K | 15.3% | 2 |
| Jul 2026 | 260 | 0.01% | 5 | 377K | 16.2% | 2 |
| Aug 2026 | 320 | 0.01% | 5 | 422K | 17.8% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using MNTN’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **MNTN**: Measured on the search term “mntn ctv”.
- **Samsung**: Measured on the search terms “samsung com”, “samsung washer” and “samsung washing machine”, summed into one figure.

- [MNTN profile](/demand/global-en/brands/mntn)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All connected TV advertising platforms worldwide](/demand/global-en/categories/connected-tv-advertising-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, MNTN or Samsung?

In August 2026, Samsung had more branded searches than MNTN among connected TV advertising platforms worldwide. Samsung was estimated to have 422K branded searches compared to MNTN’s 320, and held a 17.8% Share of Search versus MNTN’s 0.01%.

## Cite this page

Brandwave. "MNTN vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mntn-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mntn-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.