--- title: "Mixpanel vs ProfitWell Metrics: Which is searched more?" description: "Is Mixpanel or ProfitWell Metrics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/mixpanel-vs-profitwell-metrics" publisher: "Brandwave" --- # Mixpanel vs ProfitWell Metrics: Which is searched more? Is Mixpanel or ProfitWell Metrics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mixpanel and ProfitWell Metrics - **Competitive set**: Subscription analytics platforms - **Market**: Global - **Month measured**: Sep 2026 - **Mixpanel Share of Search**: 29.2% - **ProfitWell Metrics Share of Search**: 0.64% ## Is Mixpanel or ProfitWell Metrics more popular in search? - In September 2026, Mixpanel had more branded searches than ProfitWell Metrics among subscription analytics platforms worldwide. Mixpanel had about 61,100 branded searches, while ProfitWell Metrics had 1,330. Mixpanel made up 29.2% of all subscription analytics platform searches we track, and ProfitWell Metrics accounted for 0.64%. - Mixpanel was ahead of ProfitWell Metrics in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Mixpanel’s share of searches among subscription analytics platforms worldwide moved from 51.5% to 29.2%, and its estimated monthly branded searches moved from 74.6K to 61.1K. - Across the 12 months ending September 2026, ProfitWell Metrics’ share of searches among subscription analytics platforms worldwide moved from 2.1% to 0.64%, and its estimated monthly branded searches moved from 3K to 1.3K. ## How did search popularity change for subscription analytics platforms worldwide in September 2026? - In September 2026, Mixpanel gained share of searches among subscription analytics platforms worldwide, from 21.6% to 29.2%. - In September 2026, ProfitWell Metrics fell from 5th to 6th among subscription analytics platforms worldwide. ## Month by month | Month | Mixpanel estimated searches | Mixpanel Share of Search | Mixpanel rank | ProfitWell Metrics estimated searches | ProfitWell Metrics Share of Search | ProfitWell Metrics rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 74.6K | 51.5% | 1 | 3K | 2.1% | 5 | | Nov 2025 | 136K | 63.5% | 1 | 2.5K | 1.2% | 5 | | Dec 2025 | 91.2K | 54.2% | 1 | 2.5K | 1.5% | 5 | | Jan 2026 | 74.7K | 39.9% | 2 | 4.5K | 2.4% | 5 | | Feb 2026 | 41.2K | 27.5% | 2 | 2.4K | 1.6% | 5 | | Mar 2026 | 50.4K | 27.9% | 2 | 2.4K | 1.4% | 5 | | Apr 2026 | 50.4K | 28.5% | 2 | 1.9K | 1.1% | 5 | | May 2026 | 41.2K | 24.6% | 2 | 1.9K | 1.2% | 5 | | Jun 2026 | 61.4K | 32.8% | 2 | 1.6K | 0.87% | 5 | | Jul 2026 | 50.2K | 25.2% | 2 | 1.6K | 0.82% | 5 | | Aug 2026 | 41.1K | 21.6% | 2 | 1.3K | 0.7% | 5 | | Sep 2026 | 61.1K | 29.2% | 2 | 1.3K | 0.64% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Mixpanel’s and ProfitWell Metrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mixpanel**: Measured on the search terms “mixpanel” and “mixpanel analytics”, summed into one figure. - **ProfitWell Metrics**: Measured on the search terms “profitwell” and “profitwell metrics”, summed into one figure. - [Mixpanel profile](/demand/global-en/brands/mixpanel) - [ProfitWell Metrics profile](/demand/global-en/brands/profitwell-metrics) - [All subscription analytics platforms worldwide](/demand/global-en/categories/subscription-analytics-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Mixpanel or ProfitWell Metrics more popular in search? In September 2026, Mixpanel had more branded searches than ProfitWell Metrics among subscription analytics platforms worldwide. Mixpanel had about 61,100 branded searches, while ProfitWell Metrics had 1,330. Mixpanel made up 29.2% of all subscription analytics platform searches we track, and ProfitWell Metrics accounted for 0.64%. ## Cite this page Brandwave. "Mixpanel vs ProfitWell Metrics: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mixpanel-vs-profitwell-metrics This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mixpanel-vs-profitwell-metrics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.