--- title: "Mitsubishi Electric vs Rockwell Automation: Which is searched more?" description: "Is Mitsubishi Electric or Rockwell Automation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VFD drives brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/mitsubishi-electric-vs-rockwell-automation" publisher: "Brandwave" --- # Mitsubishi Electric vs Rockwell Automation: Which is searched more? Is Mitsubishi Electric or Rockwell Automation more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the VFD drives brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mitsubishi Electric and Rockwell Automation - **Competitive set**: VFD drives brands - **Market**: Global - **Month measured**: Sep 2026 - **Mitsubishi Electric Share of Search**: 3.8% - **Rockwell Automation Share of Search**: 3.8% ## Is Mitsubishi Electric or Rockwell Automation more popular in search? - In September 2026, Mitsubishi Electric and Rockwell Automation were level in searches among VFD drives brands worldwide, with an estimated 110K branded searches each, at 3.8% of the total each. - Mitsubishi Electric was ahead of Rockwell Automation in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Mitsubishi Electric’s share of searches among VFD drives brands worldwide held steady at 3.8%, and its estimated monthly branded searches held steady at 110K. - Across the 12 months ending September 2026, Rockwell Automation’s share of searches among VFD drives brands worldwide held steady at 3.8%, and its estimated monthly branded searches held steady at 110K. ## Top VFD drives brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Rockwell Automation was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Mitsubishi Electric was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Rockwell Automation was listed before Mitsubishi Electric in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ABB | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Danfoss | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Siemens | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Yaskawa | 4th | 3 of 3 | 2 of 2 | 5 of 5 | | Schneider Electric | 5th | 2 of 3 | 2 of 2 | 4 of 5 | | Rockwell Automation | 6th | 2 of 3 | 2 of 2 | 4 of 5 | | Mitsubishi Electric | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Hitachi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about VFD drives brands - Asked ChatGPT "Which VFD drive brand should I buy?": 1. Danfoss, 2. ABB, 3. Yaskawa, 4. Schneider Electric - Asked ChatGPT "What are the best VFD drive brands?": 1. ABB, 2. Yaskawa, 3. Danfoss, 4. Rockwell Automation, 5. Siemens, 6. Schneider Electric, 7. Mitsubishi Electric - Asked ChatGPT "What's the best VFD drive brand for industrial motors?": 1. ABB, 2. Siemens, 3. Danfoss, 4. Rockwell Automation, 5. Yaskawa - Searched Google, AI Overview "vfd drive brands": 1. ABB, 2. Siemens, 3. Schneider Electric, 4. Danfoss, 5. Yaskawa, 6. Rockwell Automation, 7. Mitsubishi Electric - Searched Google, AI Overview "variable frequency drive brands": 1. ABB, 2. Siemens, 3. Schneider Electric, 4. Danfoss, 5. Yaskawa, 6. Rockwell Automation, 7. Mitsubishi Electric Not named in any answer: Hitachi. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for VFD drives brands worldwide in September 2026? - Mitsubishi Electric’s share of searches among VFD drives brands worldwide has lost ground for 3 months in a row, from 5.9% to 3.8% in September 2026. ## Month by month | Month | Mitsubishi Electric estimated searches | Mitsubishi Electric Share of Search | Mitsubishi Electric rank | Rockwell Automation estimated searches | Rockwell Automation Share of Search | Rockwell Automation rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110K | 3.8% | 5 | 110K | 3.8% | 6 | | Nov 2025 | 110K | 3.6% | 5 | 110K | 3.6% | 6 | | Dec 2025 | 90.5K | 3.5% | 5 | 90.5K | 3.5% | 6 | | Jan 2026 | 110K | 4% | 5 | 110K | 4% | 6 | | Feb 2026 | 110K | 4% | 5 | 110K | 4% | 6 | | Mar 2026 | 135K | 4.6% | 5 | 110K | 3.8% | 6 | | Apr 2026 | 135K | 4.9% | 5 | 110K | 4% | 6 | | May 2026 | 135K | 4.9% | 5 | 110K | 4% | 6 | | Jun 2026 | 165K | 5.9% | 5 | 110K | 3.9% | 6 | | Jul 2026 | 135K | 4.9% | 5 | 110K | 4% | 6 | | Aug 2026 | 110K | 4% | 5 | 110K | 4% | 6 | | Sep 2026 | 110K | 3.8% | 5 | 110K | 3.8% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Mitsubishi Electric’s and Rockwell Automation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mitsubishi Electric**: Measured on the search term “mitsubishi electric”. - **Rockwell Automation**: Measured on the search term “rockwell automation”. - [Mitsubishi Electric profile](/demand/global-en/brands/mitsubishi-electric) - [Rockwell Automation profile](/demand/global-en/brands/rockwell-automation) - [All VFD drives brands worldwide](/demand/global-en/categories/vfd-drives-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Mitsubishi Electric or Rockwell Automation more popular in search? In September 2026, Mitsubishi Electric and Rockwell Automation were level in searches among VFD drives brands worldwide, with an estimated 110K branded searches each, at 3.8% of the total each. ## Cite this page Brandwave. "Mitsubishi Electric vs Rockwell Automation: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mitsubishi-electric-vs-rockwell-automation This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mitsubishi-electric-vs-rockwell-automation. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.