---
title: "Mitre vs SKLZ: Which is more popular by branded search?"
description: "Which is more popular in search, Mitre or SKLZ? Compare estimated monthly branded-search demand and Share of Search inside the Training cones set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mitre-sport-vs-sklz"
publisher: "Brandwave"
---

# Mitre vs SKLZ: Which is more popular by branded search?

Which is more popular in search, Mitre or SKLZ? Compare estimated monthly branded-search demand and Share of Search inside the Training cones set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mitre and SKLZ
- **Competitive set**: Training cones
- **Market**: Global
- **Month measured**: Aug 2026
- **Mitre Share of Search**: 17.5%
- **SKLZ Share of Search**: 0.15%

## Which is more popular in search, Mitre or SKLZ?

- In August 2026, Mitre had more branded searches than SKLZ among training cones worldwide. Mitre was estimated to have 8.1K branded searches compared to SKLZ’s 70, and held a 17.5% Share of Search versus SKLZ’s 0.15%.
- Mitre was ahead of SKLZ in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mitre’s estimated Share of Search among training cones worldwide moved from 15.1% to 17.5%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
- Across the 11 months ending August 2026, SKLZ’s estimated Share of Search among training cones worldwide moved from 0.21% to 0.15%, and its estimated monthly branded searches moved from 90 to 70.

## How did search popularity change for training cones worldwide in August 2026?

- In August 2026, Mitre lost estimated Share of Search among training cones worldwide, from 18.6% to 17.5%.
- Estimated monthly branded searches for SKLZ worldwide fell 22.2% over 11 measured months, from 90 to 70 in August 2026.

## Month by month

| Month | Mitre estimated searches | Mitre Share of Search | Mitre rank | SKLZ estimated searches | SKLZ Share of Search | SKLZ rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 15.1% | 4 | 90 | 0.21% | 5 |
| Nov 2025 | 8.1K | 16.6% | 2 | 90 | 0.18% | 5 |
| Dec 2025 | 5.4K | 12.6% | 3 | 90 | 0.21% | 5 |
| Jan 2026 | 5.4K | 12.9% | 3 | 70 | 0.17% | 5 |
| Feb 2026 | 4.4K | 11.2% | 4 | 90 | 0.23% | 5 |
| Mar 2026 | 6.6K | 15.1% | 2 | 90 | 0.21% | 5 |
| Apr 2026 | 6.6K | 14% | 3 | 90 | 0.19% | 5 |
| May 2026 | 8.1K | 14.3% | 3 | 90 | 0.16% | 5 |
| Jun 2026 | 8.1K | 15.2% | 2 | 90 | 0.17% | 5 |
| Jul 2026 | 9.9K | 18.6% | 2 | 90 | 0.17% | 5 |
| Aug 2026 | 8.1K | 17.5% | 2 | 70 | 0.15% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mitre’s and SKLZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mitre**: Measured on the search term “mitre football”.
- **SKLZ**: Measured on the search term “sklz training”.

- [Mitre profile](/demand/global-en/brands/mitre-sport)
- [SKLZ profile](/demand/global-en/brands/sklz)
- [All training cones worldwide](/demand/global-en/categories/training-cones): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mitre or SKLZ?

In August 2026, Mitre had more branded searches than SKLZ among training cones worldwide. Mitre was estimated to have 8.1K branded searches compared to SKLZ’s 70, and held a 17.5% Share of Search versus SKLZ’s 0.15%.

## Cite this page

Brandwave. "Mitre vs SKLZ: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/mitre-sport-vs-sklz

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mitre-sport-vs-sklz. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.