---
title: "Mirka vs PFERD: Which is searched more?"
description: "Is Mirka or PFERD more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Abrasive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mirka-vs-pferd"
publisher: "Brandwave"
---

# Mirka vs PFERD: Which is searched more?

Is Mirka or PFERD more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Abrasive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mirka and PFERD
- **Competitive set**: Abrasive brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Mirka Share of Search**: 8.2%
- **PFERD Share of Search**: 1.1%

## Is Mirka or PFERD more popular in search?

- In September 2026, Mirka had more branded searches than PFERD among abrasive brands worldwide. Mirka had about 33,100 branded searches, while PFERD had 4,320. Mirka made up 8.2% of all abrasive brand searches we track, and PFERD accounted for 1.1%.
- Mirka was ahead of PFERD in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Mirka’s share of searches among abrasive brands worldwide moved from 8.4% to 8.2%, and its estimated monthly branded searches moved from 40.5K to 33.1K.
- Across the 12 months ending September 2026, PFERD’s share of searches among abrasive brands worldwide moved from 0.62% to 1.1%, and its estimated monthly branded searches moved from 3K to 4.3K.

## How did search popularity change for abrasive brands worldwide in September 2026?

- In September 2026, PFERD rose from 7th to 6th among abrasive brands worldwide.
- Estimated monthly branded searches for Mirka worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

## Month by month

| Month | Mirka estimated searches | Mirka Share of Search | Mirka rank | PFERD estimated searches | PFERD Share of Search | PFERD rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40.5K | 8.4% | 2 | 3K | 0.62% | 8 |
| Nov 2025 | 40.5K | 10% | 2 | 3K | 0.74% | 7 |
| Dec 2025 | 33.1K | 8.5% | 2 | 2.4K | 0.61% | 8 |
| Jan 2026 | 40.5K | 9.9% | 2 | 3.5K | 0.85% | 7 |
| Feb 2026 | 40.5K | 10% | 2 | 4.2K | 1% | 7 |
| Mar 2026 | 40.5K | 9.7% | 2 | 5K | 1.2% | 6 |
| Apr 2026 | 40.5K | 9.9% | 2 | 4.3K | 1.1% | 6 |
| May 2026 | 33.1K | 8.2% | 2 | 5.2K | 1.3% | 6 |
| Jun 2026 | 33.1K | 8.3% | 2 | 4.2K | 1.1% | 6 |
| Jul 2026 | 33.1K | 8.3% | 2 | 3.9K | 0.98% | 7 |
| Aug 2026 | 33.1K | 8.2% | 2 | 3.9K | 0.97% | 7 |
| Sep 2026 | 33.1K | 8.2% | 2 | 4.3K | 1.1% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Mirka’s and PFERD’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mirka**: Measured on the search term “mirka”.
- **PFERD**: Measured on the search terms “pferd abrasives” and “pferd tools”, summed into one figure.

- [Mirka profile](/demand/global-en/brands/mirka)
- [PFERD profile](/demand/global-en/brands/pferd)
- [All abrasive brands worldwide](/demand/global-en/categories/abrasive-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Mirka or PFERD more popular in search?

In September 2026, Mirka had more branded searches than PFERD among abrasive brands worldwide. Mirka had about 33,100 branded searches, while PFERD had 4,320. Mirka made up 8.2% of all abrasive brand searches we track, and PFERD accounted for 1.1%.

## Cite this page

Brandwave. "Mirka vs PFERD: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mirka-vs-pferd

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mirka-vs-pferd. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
