---
title: "Miracle-Gro vs Osmocote: Which is more popular by branded search?"
description: "Which is more popular in search, Miracle-Gro or Osmocote? Compare estimated monthly branded-search demand and Share of Search inside the Plant food brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/miracle-gro-vs-osmocote"
publisher: "Brandwave"
---

# Miracle-Gro vs Osmocote: Which is more popular by branded search?

Which is more popular in search, Miracle-Gro or Osmocote? Compare estimated monthly branded-search demand and Share of Search inside the Plant food brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Miracle-Gro and Osmocote
- **Competitive set**: Plant food brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Miracle-Gro Share of Search**: 35.9%
- **Osmocote Share of Search**: 24%

## Which is more popular in search, Miracle-Gro or Osmocote?

- In August 2026, Miracle-Gro had more branded searches than Osmocote among plant food brands worldwide. Miracle-Gro was estimated to have 40.5K branded searches compared to Osmocote’s 27.1K, and held a 35.9% Share of Search versus Osmocote’s 24%.
- Miracle-Gro was ahead of Osmocote in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Miracle-Gro’s estimated Share of Search among plant food brands worldwide moved from 25.7% to 35.9%, and its estimated monthly branded searches moved from 27.1K to 40.5K.
- Across the 11 months ending August 2026, Osmocote’s estimated Share of Search among plant food brands worldwide moved from 21.1% to 24%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

## How did search popularity change for plant food brands worldwide in August 2026?

- In August 2026, Osmocote gained estimated Share of Search among plant food brands worldwide, from 19.1% to 24%.
- In August 2026, Miracle-Gro lost estimated Share of Search among plant food brands worldwide, from 42.6% to 35.9%.

## Month by month

| Month | Miracle-Gro estimated searches | Miracle-Gro Share of Search | Miracle-Gro rank | Osmocote estimated searches | Osmocote Share of Search | Osmocote rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 25.7% | 2 | 22.2K | 21.1% | 3 |
| Nov 2025 | 22.2K | 25.8% | 2 | 18.1K | 21% | 3 |
| Dec 2025 | 18.1K | 25% | 2 | 14.8K | 20.4% | 3 |
| Jan 2026 | 22.2K | 24.3% | 2 | 22.2K | 24.3% | 3 |
| Feb 2026 | 27.1K | 30.9% | 2 | 22.2K | 25.3% | 3 |
| Mar 2026 | 49.5K | 38.4% | 1 | 40.5K | 31.4% | 2 |
| Apr 2026 | 74K | 43.7% | 1 | 49.5K | 29.2% | 2 |
| May 2026 | 90.5K | 48.8% | 1 | 49.5K | 26.7% | 2 |
| Jun 2026 | 74K | 51% | 1 | 33.1K | 22.8% | 2 |
| Jul 2026 | 60.5K | 42.6% | 1 | 27.1K | 19.1% | 3 |
| Aug 2026 | 40.5K | 35.9% | 1 | 27.1K | 24% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Miracle-Gro’s and Osmocote’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Miracle-Gro**: Measured on the search term “miracle-gro”.
- **Osmocote**: Measured on the search term “osmocote”.

- [Miracle-Gro profile](/demand/global-en/brands/miracle-gro)
- [Osmocote profile](/demand/global-en/brands/osmocote)
- [All plant food brands worldwide](/demand/global-en/categories/plant-food-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Miracle-Gro or Osmocote?

In August 2026, Miracle-Gro had more branded searches than Osmocote among plant food brands worldwide. Miracle-Gro was estimated to have 40.5K branded searches compared to Osmocote’s 27.1K, and held a 35.9% Share of Search versus Osmocote’s 24%.

## Cite this page

Brandwave. "Miracle-Gro vs Osmocote: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/miracle-gro-vs-osmocote

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/miracle-gro-vs-osmocote. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.