---
title: "Minelab vs XP: Which is more popular by branded search?"
description: "Which is more popular in search, Minelab or XP? Compare estimated monthly branded-search demand and Share of Search inside the Metal detector brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/minelab-vs-xp"
publisher: "Brandwave"
---

# Minelab vs XP: Which is more popular by branded search?

Which is more popular in search, Minelab or XP? Compare estimated monthly branded-search demand and Share of Search inside the Metal detector brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Minelab and XP
- **Competitive set**: Metal detector brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Minelab Share of Search**: 3.5%
- **XP Share of Search**: 39.1%

## Which is more popular in search, Minelab or XP?

- In August 2026, XP had more branded searches than Minelab among metal detector brands worldwide. XP was estimated to have 246K branded searches compared to Minelab’s 22.2K, and held a 39.1% Share of Search versus Minelab’s 3.5%.
- XP was ahead of Minelab in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Minelab’s estimated Share of Search among metal detector brands worldwide moved from 3.9% to 3.5%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 11 months ending August 2026, XP’s estimated Share of Search among metal detector brands worldwide moved from 35.3% to 39.1%, and its estimated monthly branded searches held steady at 246K.

## How did search popularity change for metal detector brands worldwide in August 2026?

- XP’s estimated Share of Search among metal detector brands worldwide has lost ground for 3 months in a row, from 43.1% to 39.1% in August 2026.
- Estimated monthly branded searches for Minelab worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Month by month

| Month | Minelab estimated searches | Minelab Share of Search | Minelab rank | XP estimated searches | XP Share of Search | XP rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 3.9% | 5 | 246K | 35.3% | 2 |
| Nov 2025 | 27.1K | 3.2% | 5 | 246K | 29.4% | 2 |
| Dec 2025 | 27.1K | 3.2% | 5 | 246K | 29.4% | 2 |
| Jan 2026 | 27.1K | 4% | 5 | 246K | 36.1% | 2 |
| Feb 2026 | 27.1K | 5.2% | 5 | 201K | 38.5% | 2 |
| Mar 2026 | 27.1K | 4.4% | 5 | 246K | 39.7% | 2 |
| Apr 2026 | 27.1K | 4.4% | 5 | 246K | 39.7% | 2 |
| May 2026 | 27.1K | 3.9% | 5 | 301K | 43.1% | 1 |
| Jun 2026 | 22.2K | 3.6% | 5 | 246K | 40.2% | 1 |
| Jul 2026 | 22.2K | 3.6% | 5 | 246K | 39.6% | 2 |
| Aug 2026 | 22.2K | 3.5% | 5 | 246K | 39.1% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Minelab’s and XP’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Minelab**: Measured on the search term “minelab”.
- **XP**: Measured on the search term “xp”.

- [Minelab profile](/demand/global-en/brands/minelab)
- [XP profile](/demand/global-en/brands/xp)
- [All metal detector brands worldwide](/demand/global-en/categories/metal-detector-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Minelab or XP?

In August 2026, XP had more branded searches than Minelab among metal detector brands worldwide. XP was estimated to have 246K branded searches compared to Minelab’s 22.2K, and held a 39.1% Share of Search versus Minelab’s 3.5%.

## Cite this page

Brandwave. "Minelab vs XP: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/minelab-vs-xp

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/minelab-vs-xp. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.