---
title: "Mindbody vs Vagaro: Which is more popular by branded search?"
description: "Which is more popular in search, Mindbody or Vagaro? Compare estimated monthly branded-search demand and Share of Search inside the Spa management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mindbody-vs-vagaro"
publisher: "Brandwave"
---

# Mindbody vs Vagaro: Which is more popular by branded search?

Which is more popular in search, Mindbody or Vagaro? Compare estimated monthly branded-search demand and Share of Search inside the Spa management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mindbody and Vagaro
- **Competitive set**: Spa management software
- **Market**: Global
- **Month measured**: Aug 2026
- **Mindbody Share of Search**: 11.1%
- **Vagaro Share of Search**: 20.6%

## Which is more popular in search, Mindbody or Vagaro?

- In August 2026, Vagaro had more branded searches than Mindbody among spa management software worldwide. Vagaro was estimated to have 205K branded searches compared to Mindbody’s 110K, and held a 20.6% Share of Search versus Mindbody’s 11.1%.
- Vagaro was ahead of Mindbody in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mindbody’s estimated Share of Search among spa management software worldwide moved from 14.2% to 11.1%, and its estimated monthly branded searches moved from 135K to 110K.
- Across the 11 months ending August 2026, Vagaro’s estimated Share of Search among spa management software worldwide moved from 21.5% to 20.6%, and its estimated monthly branded searches held steady at 205K.

## How did search popularity change for spa management software worldwide in August 2026?

- In August 2026, Vagaro lost estimated Share of Search among spa management software worldwide, from 22.1% to 20.6%.
- In August 2026, Mindbody lost estimated Share of Search among spa management software worldwide, from 11.9% to 11.1%.

## Month by month

| Month | Mindbody estimated searches | Mindbody Share of Search | Mindbody rank | Vagaro estimated searches | Vagaro Share of Search | Vagaro rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 135K | 14.2% | 4 | 205K | 21.5% | 3 |
| Nov 2025 | 135K | 15.5% | 4 | 168K | 19.4% | 3 |
| Dec 2025 | 135K | 15.6% | 4 | 168K | 19.4% | 3 |
| Jan 2026 | 165K | 16.8% | 4 | 204K | 20.9% | 3 |
| Feb 2026 | 135K | 14.8% | 4 | 168K | 18.4% | 3 |
| Mar 2026 | 135K | 13.2% | 4 | 205K | 20.1% | 3 |
| Apr 2026 | 135K | 13.3% | 4 | 205K | 20.1% | 3 |
| May 2026 | 135K | 12.6% | 4 | 205K | 19% | 3 |
| Jun 2026 | 135K | 14.2% | 4 | 204K | 21.5% | 3 |
| Jul 2026 | 110K | 11.9% | 4 | 204K | 22.1% | 3 |
| Aug 2026 | 110K | 11.1% | 4 | 205K | 20.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mindbody’s and Vagaro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mindbody**: Measured on the search term “mindbody”.
- **Vagaro**: Measured on the search terms “salon software vagaro”, “vagaro”, “vagaro app”, “vagaro booking software”, “vagaro com”, “vagaro salon booking” and “vagaro software”, summed into one figure.

- [Mindbody profile](/demand/global-en/brands/mindbody)
- [Vagaro profile](/demand/global-en/brands/vagaro)
- [All spa management software worldwide](/demand/global-en/categories/spa-management-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mindbody or Vagaro?

In August 2026, Vagaro had more branded searches than Mindbody among spa management software worldwide. Vagaro was estimated to have 205K branded searches compared to Mindbody’s 110K, and held a 20.6% Share of Search versus Mindbody’s 11.1%.

## Cite this page

Brandwave. "Mindbody vs Vagaro: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/mindbody-vs-vagaro

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mindbody-vs-vagaro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.