---
title: "Microsoft Visio vs SmartDraw: Which is more popular by branded search?"
description: "Which is more popular in search, Microsoft Visio or SmartDraw? Compare estimated monthly branded-search demand and Share of Search inside the Diagramming software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/microsoft-visio-vs-smartdraw"
publisher: "Brandwave"
---

# Microsoft Visio vs SmartDraw: Which is more popular by branded search?

Which is more popular in search, Microsoft Visio or SmartDraw? Compare estimated monthly branded-search demand and Share of Search inside the Diagramming software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Microsoft Visio and SmartDraw
- **Competitive set**: Diagramming software
- **Market**: Global
- **Month measured**: Aug 2026
- **Microsoft Visio Share of Search**: 40.3%
- **SmartDraw Share of Search**: 9%

## Which is more popular in search, Microsoft Visio or SmartDraw?

- In August 2026, Microsoft Visio had more branded searches than SmartDraw among diagramming software worldwide. Microsoft Visio was estimated to have 340K branded searches compared to SmartDraw’s 76.2K, and held a 40.3% Share of Search versus SmartDraw’s 9%.
- Microsoft Visio was ahead of SmartDraw in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Microsoft Visio’s estimated Share of Search among diagramming software worldwide moved from 34.8% to 40.3%, and its estimated monthly branded searches moved from 535K to 340K.
- Across the 11 months ending August 2026, SmartDraw’s estimated Share of Search among diagramming software worldwide moved from 7.4% to 9%, and its estimated monthly branded searches moved from 113K to 76.2K.

## How did search popularity change for diagramming software worldwide in August 2026?

- In August 2026, SmartDraw gained estimated Share of Search among diagramming software worldwide, from 7.4% to 9%.
- In August 2026, Microsoft Visio lost estimated Share of Search among diagramming software worldwide, from 42.5% to 40.3%.

## Month by month

| Month | Microsoft Visio estimated searches | Microsoft Visio Share of Search | Microsoft Visio rank | SmartDraw estimated searches | SmartDraw Share of Search | SmartDraw rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 535K | 34.8% | 2 | 113K | 7.4% | 3 |
| Nov 2025 | 505K | 37.3% | 2 | 113K | 8.3% | 3 |
| Dec 2025 | 413K | 41.9% | 2 | 76.3K | 7.7% | 3 |
| Jan 2026 | 505K | 46.3% | 1 | 93K | 8.5% | 3 |
| Feb 2026 | 512K | 41.8% | 2 | 112K | 9.2% | 3 |
| Mar 2026 | 507K | 37.4% | 2 | 112K | 8.3% | 3 |
| Apr 2026 | 505K | 38.1% | 2 | 92.9K | 7% | 3 |
| May 2026 | 413K | 37.7% | 2 | 75.9K | 6.9% | 3 |
| Jun 2026 | 414K | 42.5% | 2 | 62.2K | 6.4% | 3 |
| Jul 2026 | 359K | 42.5% | 2 | 62.3K | 7.4% | 3 |
| Aug 2026 | 340K | 40.3% | 2 | 76.2K | 9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Microsoft Visio’s and SmartDraw’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Microsoft Visio**: Measured on the search terms “flowchart microsoft visio”, “microsoft visio”, “microsoft visio app”, “microsoft visio diagrams”, “microsoftvisio” and “visio”, summed into one figure.
- **SmartDraw**: Measured on the search terms “flowchart smartdraw”, “smartdraw”, “smartdraw app”, “smartdraw com”, “smartdraw diagrams” and “smartdraw online”, summed into one figure.

- [Microsoft Visio profile](/demand/global-en/brands/microsoft-visio)
- [SmartDraw profile](/demand/global-en/brands/smartdraw)
- [All diagramming software worldwide](/demand/global-en/categories/diagramming-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Microsoft Visio or SmartDraw?

In August 2026, Microsoft Visio had more branded searches than SmartDraw among diagramming software worldwide. Microsoft Visio was estimated to have 340K branded searches compared to SmartDraw’s 76.2K, and held a 40.3% Share of Search versus SmartDraw’s 9%.

## Cite this page

Brandwave. "Microsoft Visio vs SmartDraw: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/microsoft-visio-vs-smartdraw

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/microsoft-visio-vs-smartdraw. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.