--- title: "Mention Me vs Smile.io: Which is searched more?" description: "Is Mention Me or Smile.io more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Referral marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/mention-me-vs-smile-io" publisher: "Brandwave" --- # Mention Me vs Smile.io: Which is searched more? Is Mention Me or Smile.io more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Referral marketing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mention Me and Smile.io - **Competitive set**: Referral marketing platforms - **Market**: Global - **Month measured**: Sep 2026 - **Mention Me Share of Search**: 11.6% - **Smile.io Share of Search**: 2.6% ## Is Mention Me or Smile.io more popular in search? - In September 2026, Mention Me had more branded searches than Smile.io among referral marketing platforms worldwide. Mention Me had about 4,400 branded searches, while Smile.io had 970. Mention Me made up 11.6% of all referral marketing platform searches we track, and Smile.io accounted for 2.6%. - Mention Me was ahead of Smile.io in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Mention Me’s share of searches among referral marketing platforms worldwide moved from 6.9% to 11.6%, and its estimated monthly branded searches moved from 3.6K to 4.4K. - Across the 12 months ending September 2026, Smile.io’s share of searches among referral marketing platforms worldwide moved from 2.1% to 2.6%, and its estimated monthly branded searches moved from 1.1K to 970. ## Top referral marketing platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Mention Me nor Smile.io showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ReferralCandy | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Referral Factory | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Referral Rock | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | GrowSurf | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Friendbuy | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Viral Loops | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Talkable | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Yotpo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Mention Me | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ambassador | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Extole | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Smile.io | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about referral marketing platforms - Asked ChatGPT "Which referral marketing platform should I use?": 1. ReferralCandy, 2. Referral Factory - Asked ChatGPT "What are the best referral marketing platforms?": 1. ReferralCandy, 2. Referral Rock, 3. Friendbuy, 4. GrowSurf - Asked ChatGPT "What's the best referral marketing platform for customer referrals?": 1. ReferralCandy, 2. Referral Rock, 3. Friendbuy, 4. Talkable, 5. GrowSurf - Searched Google, AI Overview "referral marketing platform": 1. Referral Factory, 2. ReferralCandy, 3. GrowSurf, 4. Viral Loops - Searched Google, AI Overview "customer referral software": 1. ReferralCandy, 2. Referral Factory, 3. GrowSurf, 4. Referral Rock, 5. Viral Loops Not named in any answer: Yotpo, Mention Me, Ambassador, Extole and Smile.io. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for referral marketing platforms worldwide in September 2026? - In September 2026, Mention Me lost share of searches among referral marketing platforms worldwide, from 14.1% to 11.6%. - In September 2026, Smile.io fell from 9th to 11th among referral marketing platforms worldwide. ## Month by month | Month | Mention Me estimated searches | Mention Me Share of Search | Mention Me rank | Smile.io estimated searches | Smile.io Share of Search | Smile.io rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.6K | 6.9% | 3 | 1.1K | 2.1% | 10 | | Nov 2025 | 3.6K | 7.9% | 3 | 1.1K | 2.5% | 10 | | Dec 2025 | 2.9K | 6.9% | 3 | 970 | 2.3% | 11 | | Jan 2026 | 5.4K | 11.6% | 2 | 1.1K | 2.4% | 10 | | Feb 2026 | 22.2K | 35.9% | 1 | 1.1K | 1.8% | 10 | | Mar 2026 | 9.9K | 19.6% | 2 | 1.4K | 2.8% | 8 | | Apr 2026 | 6.6K | 14.5% | 2 | 1.1K | 2.4% | 9 | | May 2026 | 6.6K | 14.8% | 2 | 1.1K | 2.5% | 9 | | Jun 2026 | 5.4K | 12.4% | 2 | 1K | 2.3% | 12 | | Jul 2026 | 5.4K | 12.5% | 2 | 1K | 2.3% | 12 | | Aug 2026 | 5.4K | 14.1% | 2 | 1.1K | 2.9% | 9 | | Sep 2026 | 4.4K | 11.6% | 2 | 970 | 2.6% | 11 | ## How each brand is measured Brandwave collects information about searches that people make online using Mention Me’s and Smile.io’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mention Me**: Measured on the search term “mention me”. - **Smile.io**: Measured on the search terms “smile.io”, “smile.io points” and “smile.io rewards”, summed into one figure. - [Mention Me profile](/demand/global-en/brands/mention-me) - [Smile.io profile](/demand/global-en/brands/smile-io) - [All referral marketing platforms worldwide](/demand/global-en/categories/referral-marketing-platforms): The set both shares are measured inside, 12 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Mention Me or Smile.io more popular in search? In September 2026, Mention Me had more branded searches than Smile.io among referral marketing platforms worldwide. Mention Me had about 4,400 branded searches, while Smile.io had 970. Mention Me made up 11.6% of all referral marketing platform searches we track, and Smile.io accounted for 2.6%. ## Cite this page Brandwave. "Mention Me vs Smile.io: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mention-me-vs-smile-io This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mention-me-vs-smile-io. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.