---
title: "Memsource vs Smartling: Which is more popular by branded search?"
description: "Which is more popular in search, Memsource or Smartling? Compare estimated monthly branded-search demand and Share of Search inside the Translation management systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/memsource-vs-smartling"
publisher: "Brandwave"
---

# Memsource vs Smartling: Which is more popular by branded search?

Which is more popular in search, Memsource or Smartling? Compare estimated monthly branded-search demand and Share of Search inside the Translation management systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Memsource and Smartling
- **Competitive set**: Translation management systems
- **Market**: Global
- **Month measured**: Aug 2026
- **Memsource Share of Search**: 0.03%
- **Smartling Share of Search**: 18.6%

## Which is more popular in search, Memsource or Smartling?

- In August 2026, Smartling had more branded searches than Memsource among translation management systems worldwide. Smartling was estimated to have 6.9K branded searches compared to Memsource’s 10, and held an 18.6% Share of Search versus Memsource’s 0.03%.
- Smartling was ahead of Memsource in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Memsource’s estimated Share of Search among translation management systems worldwide moved from 0.08% to 0.03%, and its estimated monthly branded searches moved from 40 to 10.
- Across the 11 months ending August 2026, Smartling’s estimated Share of Search among translation management systems worldwide moved from 20.6% to 18.6%, and its estimated monthly branded searches moved from 10.3K to 6.9K.

## How did search popularity change for translation management systems worldwide in August 2026?

- In August 2026, Lokalise overtook Smartling to rank 2nd among translation management systems worldwide, at 22.4%.
- In August 2026, Smartling lost estimated Share of Search among translation management systems worldwide, from 22.1% to 18.6%.
- Estimated monthly branded searches for Memsource worldwide fell 75% over 11 measured months, from 40 to 10 in August 2026.

## Month by month

| Month | Memsource estimated searches | Memsource Share of Search | Memsource rank | Smartling estimated searches | Smartling Share of Search | Smartling rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 40 | 0.08% | 6 | 10.3K | 20.6% | 3 |
| Nov 2025 | 40 | 0.08% | 6 | 8.5K | 17.8% | 3 |
| Dec 2025 | 20 | 0.05% | 6 | 8.6K | 20.6% | 3 |
| Jan 2026 | 20 | 0.04% | 6 | 10.3K | 19.4% | 3 |
| Feb 2026 | 20 | 0.04% | 6 | 8.4K | 17.7% | 3 |
| Mar 2026 | 20 | 0.04% | 6 | 10.3K | 19.7% | 3 |
| Apr 2026 | 30 | 0.06% | 6 | 8.4K | 18.1% | 3 |
| May 2026 | 30 | 0.07% | 6 | 8.5K | 19.3% | 3 |
| Jun 2026 | 10 | 0.02% | 6 | 8.4K | 20.7% | 3 |
| Jul 2026 | 10 | 0.03% | 6 | 8.5K | 22.1% | 2 |
| Aug 2026 | 10 | 0.03% | 6 | 6.9K | 18.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Memsource’s and Smartling’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Memsource**: Measured on the search term “memsource translation”.
- **Smartling**: Measured on the search terms “smartling”, “smartling com”, “smartling platform”, “smartling software”, “smartling translation” and “translation smartling”, summed into one figure.

- [Memsource profile](/demand/global-en/brands/memsource)
- [Smartling profile](/demand/global-en/brands/smartling)
- [All translation management systems worldwide](/demand/global-en/categories/translation-management-systems): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Memsource or Smartling?

In August 2026, Smartling had more branded searches than Memsource among translation management systems worldwide. Smartling was estimated to have 6.9K branded searches compared to Memsource’s 10, and held an 18.6% Share of Search versus Memsource’s 0.03%.

## Cite this page

Brandwave. "Memsource vs Smartling: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/memsource-vs-smartling

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/memsource-vs-smartling. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.