---
title: "Megaphone vs RedCircle: Which is more popular by branded search?"
description: "Which is more popular in search, Megaphone or RedCircle? Compare estimated monthly branded-search demand and Share of Search inside the Podcast advertising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/megaphone-vs-redcircle"
publisher: "Brandwave"
---

# Megaphone vs RedCircle: Which is more popular by branded search?

Which is more popular in search, Megaphone or RedCircle? Compare estimated monthly branded-search demand and Share of Search inside the Podcast advertising platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Megaphone and RedCircle
- **Competitive set**: Podcast advertising platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Megaphone Share of Search**: 50.4%
- **RedCircle Share of Search**: 28%

## Which is more popular in search, Megaphone or RedCircle?

- In August 2026, Megaphone had more branded searches than RedCircle among podcast advertising platforms worldwide. Megaphone was estimated to have 165K branded searches compared to RedCircle’s 91.6K, and held a 50.4% Share of Search versus RedCircle’s 28%.
- Megaphone was ahead of RedCircle in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Megaphone’s estimated Share of Search among podcast advertising platforms worldwide moved from 48.5% to 50.4%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 11 months ending August 2026, RedCircle’s estimated Share of Search among podcast advertising platforms worldwide moved from 26.9% to 28%, and its estimated monthly branded searches moved from 111K to 91.6K.

## How did search popularity change for podcast advertising platforms worldwide in August 2026?

- In August 2026, Megaphone gained estimated Share of Search among podcast advertising platforms worldwide, from 46.2% to 50.4%.
- In August 2026, RedCircle lost estimated Share of Search among podcast advertising platforms worldwide, from 31.3% to 28%.

## Month by month

| Month | Megaphone estimated searches | Megaphone Share of Search | Megaphone rank | RedCircle estimated searches | RedCircle Share of Search | RedCircle rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 201K | 48.5% | 1 | 111K | 26.9% | 2 |
| Nov 2025 | 165K | 46.1% | 1 | 91.6K | 25.6% | 2 |
| Dec 2025 | 165K | 48.6% | 1 | 91.5K | 26.9% | 2 |
| Jan 2026 | 165K | 45.5% | 1 | 111K | 30.7% | 2 |
| Feb 2026 | 165K | 45.5% | 1 | 111K | 30.6% | 2 |
| Mar 2026 | 165K | 44.3% | 1 | 111K | 29.9% | 2 |
| Apr 2026 | 165K | 46.2% | 1 | 111K | 31.2% | 2 |
| May 2026 | 165K | 46.6% | 1 | 111K | 31.3% | 2 |
| Jun 2026 | 135K | 45.5% | 1 | 91.5K | 30.8% | 2 |
| Jul 2026 | 135K | 46.2% | 1 | 91.4K | 31.3% | 2 |
| Aug 2026 | 165K | 50.4% | 1 | 91.6K | 28% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Megaphone’s and RedCircle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Megaphone**: Measured on the search term “megaphone”.
- **RedCircle**: Measured on the search terms “redcircle”, “redcircle podcast” and “redcircle podcast hosting”, summed into one figure.

- [Megaphone profile](/demand/global-en/brands/megaphone)
- [RedCircle profile](/demand/global-en/brands/redcircle)
- [All podcast advertising platforms worldwide](/demand/global-en/categories/podcast-ad-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Megaphone or RedCircle?

In August 2026, Megaphone had more branded searches than RedCircle among podcast advertising platforms worldwide. Megaphone was estimated to have 165K branded searches compared to RedCircle’s 91.6K, and held a 50.4% Share of Search versus RedCircle’s 28%.

## Cite this page

Brandwave. "Megaphone vs RedCircle: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/megaphone-vs-redcircle

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/megaphone-vs-redcircle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
