--- title: "Medallia vs Survicate: Which is searched more?" description: "Is Medallia or Survicate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/medallia-vs-survicate" publisher: "Brandwave" --- # Medallia vs Survicate: Which is searched more? Is Medallia or Survicate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Customer feedback software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Medallia and Survicate - **Competitive set**: Customer feedback software - **Market**: Global - **Month measured**: Sep 2026 - **Medallia Share of Search**: 3.9% - **Survicate Share of Search**: 0.35% ## Is Medallia or Survicate more popular in search? - In September 2026, Medallia had more branded searches than Survicate among customer feedback software worldwide. Medallia had about 40,500 branded searches, while Survicate had 3,610. Medallia made up 3.9% of all customer feedback software searches we track, and Survicate accounted for 0.35%. - Medallia was ahead of Survicate in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Medallia’s share of searches among customer feedback software worldwide moved from 3.3% to 3.9%, and its estimated monthly branded searches moved from 49.5K to 40.5K. - Across the 12 months ending September 2026, Survicate’s share of searches among customer feedback software worldwide moved from 0.36% to 0.35%, and its estimated monthly branded searches moved from 5.4K to 3.6K. ## Top customer feedback software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Survicate was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Medallia was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Survicate was listed before Medallia in three out of four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SurveyMonkey | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Typeform | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Canny | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | Qualtrics | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Hotjar | 5th | 3 of 3 | 1 of 2 | 4 of 5 | | Survicate | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Zonka Feedback | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | Medallia | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | Delighted | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | AskNicely | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Nicereply | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about customer feedback software - Asked ChatGPT "Which customer feedback platform should I use?": 1. SurveyMonkey, 2. Typeform, 3. Canny, 4. Hotjar, 5. Qualtrics - Asked ChatGPT "What are the best customer feedback platforms?": 1. SurveyMonkey, 2. Typeform, 3. Qualtrics, 4. Survicate, 5. Hotjar, 6. Canny, 7. Medallia, 8. Zonka Feedback - Asked ChatGPT "What's the best customer feedback platform for customer feedback collection?": 1. SurveyMonkey, 2. Typeform, 3. Qualtrics, 4. Hotjar, 5. Survicate, 6. Delighted - Searched Google, AI Overview "customer feedback software": 1. Canny, 2. SurveyMonkey, 3. Survicate, 4. Zonka Feedback - Searched Google, AI Overview "customer feedback tool": 1. SurveyMonkey, 2. Typeform, 3. Zonka Feedback, 4. Hotjar, 5. Qualtrics, 6. Medallia Not named in any answer: AskNicely and Nicereply. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for customer feedback software worldwide in September 2026? - Estimated monthly branded searches for Survicate worldwide fell 33.4% over 12 measured months, from 5.4K to 3.6K in September 2026. - Estimated monthly branded searches for Medallia worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026. ## Month by month | Month | Medallia estimated searches | Medallia Share of Search | Medallia rank | Survicate estimated searches | Survicate Share of Search | Survicate rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 49.5K | 3.3% | 5 | 5.4K | 0.36% | 6 | | Nov 2025 | 49.5K | 3.5% | 5 | 4.4K | 0.32% | 6 | | Dec 2025 | 40.5K | 3.8% | 5 | 3.6K | 0.34% | 6 | | Jan 2026 | 49.5K | 4% | 5 | 4.4K | 0.36% | 6 | | Feb 2026 | 49.5K | 3.9% | 5 | 4.4K | 0.35% | 6 | | Mar 2026 | 49.5K | 3.5% | 5 | 5.4K | 0.38% | 6 | | Apr 2026 | 74K | 5.5% | 4 | 4.4K | 0.33% | 6 | | May 2026 | 60.5K | 5.1% | 4 | 3.6K | 0.31% | 7 | | Jun 2026 | 60.5K | 5.2% | 5 | 4.4K | 0.38% | 6 | | Jul 2026 | 49.5K | 5.3% | 4 | 3.6K | 0.39% | 7 | | Aug 2026 | 40.5K | 4.4% | 5 | 3.6K | 0.39% | 7 | | Sep 2026 | 40.5K | 3.9% | 5 | 3.6K | 0.35% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Medallia’s and Survicate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Medallia**: Measured on the search terms “medallia” and “medallia customer feedback”, summed into one figure. - **Survicate**: Measured on the search terms “survicate” and “survicate survey”, summed into one figure. - [Medallia profile](/demand/global-en/brands/medallia) - [Survicate profile](/demand/global-en/brands/survicate) - [All customer feedback software worldwide](/demand/global-en/categories/customer-feedback-software): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Medallia or Survicate more popular in search? In September 2026, Medallia had more branded searches than Survicate among customer feedback software worldwide. Medallia had about 40,500 branded searches, while Survicate had 3,610. Medallia made up 3.9% of all customer feedback software searches we track, and Survicate accounted for 0.35%. ## Cite this page Brandwave. "Medallia vs Survicate: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/medallia-vs-survicate This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/medallia-vs-survicate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.