---
title: "Maynards Bassetts vs Swizzels: Which is searched more?"
description: "Which is more popular in search, Maynards Bassetts or Swizzels? Compare estimated monthly branded-search demand and Share of Search inside the Lollies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/maynards-bassetts-vs-swizzels"
publisher: "Brandwave"
---

# Maynards Bassetts vs Swizzels: Which is searched more?

Which is more popular in search, Maynards Bassetts or Swizzels? Compare estimated monthly branded-search demand and Share of Search inside the Lollies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Maynards Bassetts and Swizzels
- **Competitive set**: Lollies
- **Market**: Global
- **Month measured**: Aug 2026
- **Maynards Bassetts Share of Search**: 0.13%
- **Swizzels Share of Search**: 0.35%

## Which is more popular in search, Maynards Bassetts or Swizzels?

- In August 2026, Swizzels had more branded searches than Maynards Bassetts among lollies worldwide. Swizzels was estimated to have 3.6K branded searches compared to Maynards Bassetts’ 1.3K, and held a 0.35% Share of Search versus Maynards Bassetts’ 0.13%.
- Swizzels was ahead of Maynards Bassetts in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Maynards Bassetts’ estimated Share of Search among lollies worldwide moved from 0.14% to 0.13%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 11 months ending August 2026, Swizzels’ estimated Share of Search among lollies worldwide moved from 0.56% to 0.35%, and its estimated monthly branded searches moved from 6.6K to 3.6K.

## How did search popularity change for lollies worldwide in August 2026?

- Estimated monthly branded searches for Swizzels worldwide fell 45.5% over 11 measured months, from 6.6K to 3.6K in August 2026.
- Estimated monthly branded searches for Maynards Bassetts worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

## Month by month

| Month | Maynards Bassetts estimated searches | Maynards Bassetts Share of Search | Maynards Bassetts rank | Swizzels estimated searches | Swizzels Share of Search | Swizzels rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 0.14% | 6 | 6.6K | 0.56% | 5 |
| Nov 2025 | 1.3K | 0.08% | 6 | 5.4K | 0.32% | 5 |
| Dec 2025 | 1.3K | 0.12% | 6 | 5.4K | 0.52% | 5 |
| Jan 2026 | 1.3K | 0.13% | 6 | 4.4K | 0.44% | 5 |
| Feb 2026 | 1K | 0.1% | 6 | 4.4K | 0.42% | 5 |
| Mar 2026 | 1.3K | 0.12% | 6 | 3.6K | 0.32% | 5 |
| Apr 2026 | 1.3K | 0.12% | 6 | 2.9K | 0.28% | 5 |
| May 2026 | 1K | 0.1% | 6 | 2.9K | 0.3% | 5 |
| Jun 2026 | 1.3K | 0.14% | 6 | 3.6K | 0.39% | 5 |
| Jul 2026 | 1K | 0.12% | 6 | 3.6K | 0.42% | 5 |
| Aug 2026 | 1.3K | 0.13% | 6 | 3.6K | 0.35% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Maynards Bassetts’ and Swizzels’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Maynards Bassetts**: Measured on the search term “maynards bassetts”.
- **Swizzels**: Measured on the search term “swizzels sweets”.

- [Maynards Bassetts profile](/demand/global-en/brands/maynards-bassetts)
- [Swizzels profile](/demand/global-en/brands/swizzels)
- [All lollies worldwide](/demand/global-en/categories/lollies): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Maynards Bassetts or Swizzels?

In August 2026, Swizzels had more branded searches than Maynards Bassetts among lollies worldwide. Swizzels was estimated to have 3.6K branded searches compared to Maynards Bassetts’ 1.3K, and held a 0.35% Share of Search versus Maynards Bassetts’ 0.13%.

## Cite this page

Brandwave. "Maynards Bassetts vs Swizzels: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/maynards-bassetts-vs-swizzels

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/maynards-bassetts-vs-swizzels. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.