--- title: "Mavely vs Social Snowball: Which is searched more?" description: "Is Mavely or Social Snowball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ambassador programme platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/mavely-vs-social-snowball" publisher: "Brandwave" --- # Mavely vs Social Snowball: Which is searched more? Is Mavely or Social Snowball more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Ambassador programme platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mavely and Social Snowball - **Competitive set**: Ambassador programme platforms - **Market**: Global - **Month measured**: Sep 2026 - **Mavely Share of Search**: 27.5% - **Social Snowball Share of Search**: 27.4% ## Is Mavely or Social Snowball more popular in search? - In September 2026, Mavely and Social Snowball were level in searches among ambassador programme platforms worldwide, with an estimated 9.9K versus 9.8K branded searches, at 27.5% and 27.4% of the total. - Mavely was ahead of Social Snowball in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Mavely’s share of searches among ambassador programme platforms worldwide moved from 34.7% to 27.5%, and its estimated monthly branded searches moved from 14.8K to 9.9K. - Across the 12 months ending September 2026, Social Snowball’s share of searches among ambassador programme platforms worldwide moved from 14.2% to 27.4%, and its estimated monthly branded searches moved from 6K to 9.8K. ## Top ambassador programme platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, neither Mavely nor Social Snowball showed up in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | BrandChamp | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | SocialLadder | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | UpPromote | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Extole | 4th | 0 of 3 | 1 of 2 | 1 of 5 | | Influitive | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Buzzbassador | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Mavely | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Social Snowball | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Refersion | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Afluencer | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about ambassador programme platforms - Asked ChatGPT "Which ambassador programme platform should I use?": 1. UpPromote, 2. SocialLadder, 3. Buzzbassador - Asked ChatGPT "What are the best ambassador programme platforms?": 1. BrandChamp, 2. SocialLadder, 3. Influitive - Asked ChatGPT "What's the best ambassador programme platform for brand ambassadors?": 1. SocialLadder, 2. BrandChamp, 3. UpPromote - Searched Google, AI Overview "brand ambassador software": 1. BrandChamp, 2. Extole - Searched Google, AI Overview "customer referral platform": named none of the brands we track Not named in any answer: Mavely, Social Snowball, Refersion and Afluencer. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for ambassador programme platforms worldwide in September 2026? - In September 2026, Social Snowball gained share of searches among ambassador programme platforms worldwide, from 21.1% to 27.4%. - In September 2026, Mavely lost share of searches among ambassador programme platforms worldwide, from 31.9% to 27.5%. ## Month by month | Month | Mavely estimated searches | Mavely Share of Search | Mavely rank | Social Snowball estimated searches | Social Snowball Share of Search | Social Snowball rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 14.8K | 34.7% | 1 | 6K | 14.2% | 2 | | Nov 2025 | 14.8K | 34.3% | 1 | 6.1K | 14.1% | 2 | | Dec 2025 | 14.8K | 37% | 1 | 4.9K | 12.3% | 4 | | Jan 2026 | 12.1K | 29.1% | 1 | 6.2K | 14.9% | 4 | | Feb 2026 | 12.1K | 31.1% | 1 | 6.2K | 15.9% | 2 | | Mar 2026 | 12.1K | 28.3% | 1 | 6.2K | 14.6% | 3 | | Apr 2026 | 12.1K | 31.5% | 1 | 6.2K | 16.2% | 3 | | May 2026 | 12.1K | 32.1% | 1 | 7.6K | 20.1% | 2 | | Jun 2026 | 9.9K | 28% | 1 | 7.6K | 21.4% | 2 | | Jul 2026 | 12.1K | 32.2% | 1 | 7.8K | 20.8% | 2 | | Aug 2026 | 12.1K | 31.9% | 1 | 8K | 21.1% | 2 | | Sep 2026 | 9.9K | 27.5% | 1 | 9.8K | 27.4% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Mavely’s and Social Snowball’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mavely**: Measured on the search term “mavely”. - **Social Snowball**: Measured on the search terms “affiliates social snowball”, “social snowball”, “social snowball affiliate”, “socialsnowball” and “socialsnowball.io”, summed into one figure. - [Mavely profile](/demand/global-en/brands/mavely) - [Social Snowball profile](/demand/global-en/brands/social-snowball) - [All ambassador programme platforms worldwide](/demand/global-en/categories/ambassador-program-platforms): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Mavely or Social Snowball more popular in search? In September 2026, Mavely and Social Snowball were level in searches among ambassador programme platforms worldwide, with an estimated 9.9K versus 9.8K branded searches, at 27.5% and 27.4% of the total. ## Cite this page Brandwave. "Mavely vs Social Snowball: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/mavely-vs-social-snowball This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mavely-vs-social-snowball. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.