---
title: "Mapbox vs SafeGraph: Which is more popular by branded search?"
description: "Which is more popular in search, Mapbox or SafeGraph? Compare estimated monthly branded-search demand and Share of Search inside the Geospatial analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mapbox-vs-safegraph"
publisher: "Brandwave"
---

# Mapbox vs SafeGraph: Which is more popular by branded search?

Which is more popular in search, Mapbox or SafeGraph? Compare estimated monthly branded-search demand and Share of Search inside the Geospatial analytics platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mapbox and SafeGraph
- **Competitive set**: Geospatial analytics platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Mapbox Share of Search**: 31.6%
- **SafeGraph Share of Search**: 0.23%

## Which is more popular in search, Mapbox or SafeGraph?

- In August 2026, Mapbox had more branded searches than SafeGraph among geospatial analytics platforms worldwide. Mapbox was estimated to have 135K branded searches compared to SafeGraph’s 1K, and held a 31.6% Share of Search versus SafeGraph’s 0.23%.
- Mapbox was ahead of SafeGraph in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mapbox’s estimated Share of Search among geospatial analytics platforms worldwide moved from 29.4% to 31.6%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 11 months ending August 2026, SafeGraph’s estimated Share of Search among geospatial analytics platforms worldwide moved from 0.43% to 0.23%, and its estimated monthly branded searches moved from 2.4K to 1K.

## How did search popularity change for geospatial analytics platforms worldwide in August 2026?

- In August 2026, Mapbox lost estimated Share of Search among geospatial analytics platforms worldwide, from 32.2% to 31.6%.
- Estimated monthly branded searches for SafeGraph worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026.

## Month by month

| Month | Mapbox estimated searches | Mapbox Share of Search | Mapbox rank | SafeGraph estimated searches | SafeGraph Share of Search | SafeGraph rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 165K | 29.4% | 2 | 2.4K | 0.43% | 5 |
| Nov 2025 | 165K | 29.4% | 2 | 1.9K | 0.34% | 5 |
| Dec 2025 | 135K | 28.7% | 2 | 1.6K | 0.34% | 5 |
| Jan 2026 | 165K | 32.6% | 2 | 1.9K | 0.38% | 5 |
| Feb 2026 | 165K | 32.1% | 2 | 1.9K | 0.37% | 5 |
| Mar 2026 | 165K | 27% | 2 | 1.9K | 0.31% | 5 |
| Apr 2026 | 165K | 28.7% | 2 | 1.9K | 0.33% | 5 |
| May 2026 | 165K | 31.7% | 2 | 1.6K | 0.31% | 5 |
| Jun 2026 | 135K | 31.7% | 2 | 1.9K | 0.45% | 5 |
| Jul 2026 | 135K | 32.2% | 2 | 1.3K | 0.31% | 5 |
| Aug 2026 | 135K | 31.6% | 2 | 1K | 0.23% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mapbox’s and SafeGraph’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mapbox**: Measured on the search term “mapbox”.
- **SafeGraph**: Measured on the search term “safegraph”.

- [Mapbox profile](/demand/global-en/brands/mapbox)
- [SafeGraph profile](/demand/global-en/brands/safegraph)
- [All geospatial analytics platforms worldwide](/demand/global-en/categories/geospatial-analytics-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mapbox or SafeGraph?

In August 2026, Mapbox had more branded searches than SafeGraph among geospatial analytics platforms worldwide. Mapbox was estimated to have 135K branded searches compared to SafeGraph’s 1K, and held a 31.6% Share of Search versus SafeGraph’s 0.23%.

## Cite this page

Brandwave. "Mapbox vs SafeGraph: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/mapbox-vs-safegraph

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mapbox-vs-safegraph. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
