--- title: "ManageEngine AssetExplorer vs Reftab: Which is searched more?" description: "Is ManageEngine AssetExplorer or Reftab more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the IT asset management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/manageengine-assetexplorer-vs-reftab" publisher: "Brandwave" --- # ManageEngine AssetExplorer vs Reftab: Which is searched more? Is ManageEngine AssetExplorer or Reftab more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the IT asset management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: ManageEngine AssetExplorer and Reftab - **Competitive set**: IT asset management platforms - **Market**: Global - **Month measured**: Sep 2026 - **ManageEngine AssetExplorer Share of Search**: 0.21% - **Reftab Share of Search**: 0.61% ## Is ManageEngine AssetExplorer or Reftab more popular in search? - In September 2026, Reftab had more branded searches than ManageEngine AssetExplorer among IT asset management platforms worldwide. Reftab had about 2,920 branded searches, while ManageEngine AssetExplorer had 1,000. Reftab made up 0.61% of all IT asset management platform searches we track, and ManageEngine AssetExplorer accounted for 0.21%. - Reftab was ahead of ManageEngine AssetExplorer in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, ManageEngine AssetExplorer’s share of searches among IT asset management platforms worldwide moved from 0.33% to 0.21%, and its estimated monthly branded searches moved from 1.9K to 1K. - Across the 12 months ending September 2026, Reftab’s share of searches among IT asset management platforms worldwide moved from 0.62% to 0.61%, and its estimated monthly branded searches moved from 3.6K to 2.9K. ## Top IT asset management platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, ManageEngine AssetExplorer was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Reftab did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Freshservice | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Snipe-IT | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Lansweeper | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | ServiceNow | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | ManageEngine AssetExplorer | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Asset Panda | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | InvGate | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Reftab | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | AssetSonar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about IT asset management platforms - Asked ChatGPT "Which IT asset management platform should I use?": 1. Freshservice, 2. Snipe-IT, 3. ManageEngine AssetExplorer, 4. Lansweeper, 5. ServiceNow - Asked ChatGPT "What are the best IT asset management platforms?": 1. ServiceNow, 2. Freshservice, 3. Lansweeper, 4. ManageEngine AssetExplorer, 5. Snipe-IT, 6. Asset Panda - Asked ChatGPT "What's the best IT asset management platform for hardware inventory tracking?": 1. Snipe-IT, 2. Lansweeper, 3. Freshservice, 4. ServiceNow, 5. ManageEngine AssetExplorer - Searched Google, AI Overview "asset management software": 1. ServiceNow - Searched Google, AI Overview "hardware inventory software": named none of the brands we track Not named in any answer: InvGate, Reftab and AssetSonar. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for IT asset management platforms worldwide in September 2026? - Estimated monthly branded searches for ManageEngine AssetExplorer worldwide fell 47.4% over 12 measured months, from 1.9K to 1K in September 2026. - Estimated monthly branded searches for Reftab worldwide fell 19.3% over 12 measured months, from 3.6K to 2.9K in September 2026. ## Month by month | Month | ManageEngine AssetExplorer estimated searches | ManageEngine AssetExplorer Share of Search | ManageEngine AssetExplorer rank | Reftab estimated searches | Reftab Share of Search | Reftab rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.9K | 0.33% | 8 | 3.6K | 0.62% | 7 | | Nov 2025 | 1.6K | 0.33% | 8 | 3.6K | 0.75% | 7 | | Dec 2025 | 1.3K | 0.28% | 8 | 2.4K | 0.52% | 7 | | Jan 2026 | 1.6K | 0.28% | 8 | 2.9K | 0.51% | 7 | | Feb 2026 | 1.3K | 0.23% | 8 | 2.9K | 0.51% | 7 | | Mar 2026 | 1.6K | 0.27% | 8 | 3.6K | 0.62% | 7 | | Apr 2026 | 1.3K | 0.19% | 8 | 2.9K | 0.43% | 7 | | May 2026 | 1K | 0.15% | 8 | 2.4K | 0.36% | 7 | | Jun 2026 | 1K | 0.15% | 8 | 2.4K | 0.36% | 7 | | Jul 2026 | 1K | 0.18% | 8 | 2.4K | 0.43% | 7 | | Aug 2026 | 1K | 0.21% | 8 | 2.4K | 0.51% | 7 | | Sep 2026 | 1K | 0.21% | 8 | 2.9K | 0.61% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using ManageEngine AssetExplorer’s and Reftab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **ManageEngine AssetExplorer**: Measured on the search term “manageengine assetexplorer”. - **Reftab**: Measured on the search terms “reftab” and “reftab app”, summed into one figure. - [ManageEngine AssetExplorer profile](/demand/global-en/brands/manageengine-assetexplorer) - [Reftab profile](/demand/global-en/brands/reftab) - [All IT asset management platforms worldwide](/demand/global-en/categories/it-asset-management-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is ManageEngine AssetExplorer or Reftab more popular in search? In September 2026, Reftab had more branded searches than ManageEngine AssetExplorer among IT asset management platforms worldwide. Reftab had about 2,920 branded searches, while ManageEngine AssetExplorer had 1,000. Reftab made up 0.61% of all IT asset management platform searches we track, and ManageEngine AssetExplorer accounted for 0.21%. ## Cite this page Brandwave. "ManageEngine AssetExplorer vs Reftab: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/manageengine-assetexplorer-vs-reftab This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/manageengine-assetexplorer-vs-reftab. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.