--- title: "Make vs Power Automate: Which is searched more?" description: "Is Make or Power Automate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workflow automation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/make-vs-power-automate" publisher: "Brandwave" --- # Make vs Power Automate: Which is searched more? Is Make or Power Automate more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Workflow automation tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Make and Power Automate - **Competitive set**: Workflow automation tools - **Market**: Global - **Month measured**: Sep 2026 - **Make Share of Search**: 2% - **Power Automate Share of Search**: 26% ## Is Make or Power Automate more popular in search? - In September 2026, Power Automate had more branded searches than Make among workflow automation tools worldwide. Power Automate had about 752,000 branded searches, while Make had 57,900. Power Automate made up 26% of all workflow automation tool searches we track, and Make accounted for 2%. - Power Automate was ahead of Make in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Make’s share of searches among workflow automation tools worldwide moved from 1.1% to 2%, and its estimated monthly branded searches moved from 52.9K to 57.9K. - Across the 12 months ending September 2026, Power Automate’s share of searches among workflow automation tools worldwide moved from 15.7% to 26%, and its estimated monthly branded searches held steady at 752K. ## Top workflow automation tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Make appeared in all five answers. Power Automate was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Make was listed before Power Automate in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Zapier | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Make | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | n8n | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Power Automate | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Activepieces | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Pipedream | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | Workato | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | UiPath | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | Integrately | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Tray.io | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about workflow automation tools - Asked ChatGPT "Which workflow automation tool should I use?": 1. Zapier, 2. Make, 3. n8n, 4. Power Automate - Asked ChatGPT "What are the best workflow automation tools?": 1. Zapier, 2. Make, 3. n8n, 4. Power Automate, 5. Workato, 6. Pipedream, 7. UiPath, 8. Activepieces - Asked ChatGPT "What's the best workflow automation tool for automating routine tasks?": 1. Zapier, 2. Make, 3. n8n, 4. Power Automate - Searched Google, AI Overview "workflow automation tools": 1. Zapier, 2. Make, 3. Activepieces, 4. n8n, 5. Pipedream - Searched Google, AI Overview "business automation tool": 1. Zapier, 2. Make, 3. n8n, 4. Power Automate, 5. UiPath Not named in any answer: Integrately and Tray.io. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for workflow automation tools worldwide in September 2026? - Power Automate’s share of searches among workflow automation tools worldwide has gained ground for 3 months in a row, from 23.5% to 26% in September 2026. ## Month by month | Month | Make estimated searches | Make Share of Search | Make rank | Power Automate estimated searches | Power Automate Share of Search | Power Automate rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 52.9K | 1.1% | 6 | 752K | 15.7% | 3 | | Nov 2025 | 59.7K | 1.5% | 6 | 618K | 15.7% | 3 | | Dec 2025 | 50.7K | 1.5% | 6 | 509K | 15.4% | 3 | | Jan 2026 | 59.9K | 1.5% | 6 | 618K | 15.5% | 3 | | Feb 2026 | 61K | 1.7% | 6 | 752K | 20.4% | 2 | | Mar 2026 | 64K | 1.5% | 6 | 769K | 18% | 3 | | Apr 2026 | 63.2K | 1.7% | 6 | 756K | 20.5% | 2 | | May 2026 | 71.4K | 1.9% | 6 | 752K | 20.3% | 2 | | Jun 2026 | 69.6K | 2.2% | 6 | 756K | 23.5% | 2 | | Jul 2026 | 58.2K | 1.8% | 6 | 752K | 23.5% | 2 | | Aug 2026 | 58.1K | 2% | 6 | 748K | 25.8% | 2 | | Sep 2026 | 57.9K | 2% | 6 | 752K | 26% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Make’s and Power Automate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Make**: Measured on the search terms “automation make”, “make com” and “make workflow automation”, summed into one figure. - **Power Automate**: Measured on the search terms “microsoft power automate”, “power automate” and “powerautomate”, summed into one figure. - [Make profile](/demand/global-en/brands/make) - [Power Automate profile](/demand/global-en/brands/power-automate) - [All workflow automation tools worldwide](/demand/global-en/categories/workflow-automation-tools): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Make or Power Automate more popular in search? In September 2026, Power Automate had more branded searches than Make among workflow automation tools worldwide. Power Automate had about 752,000 branded searches, while Make had 57,900. Power Automate made up 26% of all workflow automation tool searches we track, and Make accounted for 2%. ## Cite this page Brandwave. "Make vs Power Automate: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/make-vs-power-automate This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/make-vs-power-automate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.