---
title: "Majesco vs Root: Which is more popular by branded search?"
description: "Which is more popular in search, Majesco or Root? Compare estimated monthly branded-search demand and Share of Search inside the Insurtech set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/majesco-vs-root"
publisher: "Brandwave"
---

# Majesco vs Root: Which is more popular by branded search?

Which is more popular in search, Majesco or Root? Compare estimated monthly branded-search demand and Share of Search inside the Insurtech set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Majesco and Root
- **Competitive set**: Insurtech
- **Market**: Global
- **Month measured**: Aug 2026
- **Majesco Share of Search**: 0.91%
- **Root Share of Search**: 15.2%

## Which is more popular in search, Majesco or Root?

- In August 2026, Root had more branded searches than Majesco among insurtech worldwide. Root was estimated to have 135K branded searches compared to Majesco’s 8.1K, and held a 15.2% Share of Search versus Majesco’s 0.91%.
- Root was ahead of Majesco in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Majesco’s estimated Share of Search among insurtech worldwide moved from 0.9% to 0.91%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
- Across the 11 months ending August 2026, Root’s estimated Share of Search among insurtech worldwide moved from 22.5% to 15.2%, and its estimated monthly branded searches moved from 165K to 135K.

## How did search popularity change for insurtech worldwide in August 2026?

- Estimated monthly branded searches for Majesco worldwide rose 22.7% over 11 measured months, from 6.6K to 8.1K in August 2026.
- Estimated monthly branded searches for Root worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

## Month by month

| Month | Majesco estimated searches | Majesco Share of Search | Majesco rank | Root estimated searches | Root Share of Search | Root rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.6K | 0.9% | 6 | 165K | 22.5% | 2 |
| Nov 2025 | 9.9K | 0.98% | 6 | 165K | 16.4% | 2 |
| Dec 2025 | 6.6K | 0.66% | 6 | 165K | 16.5% | 2 |
| Jan 2026 | 8.1K | 0.68% | 6 | 165K | 13.9% | 2 |
| Feb 2026 | 8.1K | 1% | 6 | 165K | 20.9% | 2 |
| Mar 2026 | 8.1K | 0.99% | 6 | 165K | 20.2% | 2 |
| Apr 2026 | 9.9K | 1.5% | 6 | 135K | 19.8% | 2 |
| May 2026 | 8.1K | 1% | 6 | 135K | 17.2% | 3 |
| Jun 2026 | 8.1K | 0.91% | 6 | 135K | 15.2% | 3 |
| Jul 2026 | 8.1K | 0.88% | 6 | 135K | 14.7% | 3 |
| Aug 2026 | 8.1K | 0.91% | 6 | 135K | 15.2% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Majesco’s and Root’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Majesco**: Measured on the search term “majesco”.
- **Root**: Measured on the search term “root insurance”.

- [Majesco profile](/demand/global-en/brands/majesco)
- [Root profile](/demand/global-en/brands/root)
- [All insurtech worldwide](/demand/global-en/categories/insurtech): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Majesco or Root?

In August 2026, Root had more branded searches than Majesco among insurtech worldwide. Root was estimated to have 135K branded searches compared to Majesco’s 8.1K, and held a 15.2% Share of Search versus Majesco’s 0.91%.

## Cite this page

Brandwave. "Majesco vs Root: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/majesco-vs-root

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/majesco-vs-root. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
