---
title: "Mailtrap vs Postmark: Which is more popular by branded search?"
description: "Which is more popular in search, Mailtrap or Postmark? Compare estimated monthly branded-search demand and Share of Search inside the Transactional email platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/mailtrap-vs-postmark"
publisher: "Brandwave"
---

# Mailtrap vs Postmark: Which is more popular by branded search?

Which is more popular in search, Mailtrap or Postmark? Compare estimated monthly branded-search demand and Share of Search inside the Transactional email platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Mailtrap and Postmark
- **Competitive set**: Transactional email platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Mailtrap Share of Search**: 12.1%
- **Postmark Share of Search**: 0.93%

## Which is more popular in search, Mailtrap or Postmark?

- In August 2026, Mailtrap had more branded searches than Postmark among transactional email platforms worldwide. Mailtrap was estimated to have 42.7K branded searches compared to Postmark’s 3.3K, and held a 12.1% Share of Search versus Postmark’s 0.93%.
- Mailtrap was ahead of Postmark in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mailtrap’s estimated Share of Search among transactional email platforms worldwide moved from 12.6% to 12.1%, and its estimated monthly branded searches moved from 62.4K to 42.7K.
- Across the 11 months ending August 2026, Postmark’s estimated Share of Search among transactional email platforms worldwide moved from 0.6% to 0.93%, and its estimated monthly branded searches moved from 3K to 3.3K.

## How did search popularity change for transactional email platforms worldwide in August 2026?

- In August 2026, Mailtrap lost estimated Share of Search among transactional email platforms worldwide, from 13.5% to 12.1%.

## Month by month

| Month | Mailtrap estimated searches | Mailtrap Share of Search | Mailtrap rank | Postmark estimated searches | Postmark Share of Search | Postmark rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 62.4K | 12.6% | 3 | 3K | 0.6% | 5 |
| Nov 2025 | 51.5K | 12% | 3 | 3K | 0.7% | 5 |
| Dec 2025 | 51.5K | 12.6% | 3 | 2.6K | 0.64% | 5 |
| Jan 2026 | 51.9K | 11.9% | 3 | 3.6K | 0.83% | 5 |
| Feb 2026 | 51.7K | 11.9% | 3 | 3.3K | 0.75% | 5 |
| Mar 2026 | 62.9K | 12.4% | 3 | 3.3K | 0.65% | 5 |
| Apr 2026 | 63K | 14% | 3 | 3.3K | 0.73% | 5 |
| May 2026 | 52K | 12.4% | 3 | 2.8K | 0.66% | 5 |
| Jun 2026 | 51.8K | 12.3% | 3 | 2.8K | 0.66% | 5 |
| Jul 2026 | 51.7K | 13.5% | 3 | 2.8K | 0.73% | 5 |
| Aug 2026 | 42.7K | 12.1% | 3 | 3.3K | 0.93% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Mailtrap’s and Postmark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Mailtrap**: Measured on the search terms “mailtrap”, “mailtrap email”, “mailtrap email sandbox”, “mailtrap email testing” and “mailtrap io”, summed into one figure.
- **Postmark**: Measured on the search terms “postmark email” and “postmarkapp”, summed into one figure.

- [Mailtrap profile](/demand/global-en/brands/mailtrap)
- [Postmark profile](/demand/global-en/brands/postmark)
- [All transactional email platforms worldwide](/demand/global-en/categories/transactional-email-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Mailtrap or Postmark?

In August 2026, Mailtrap had more branded searches than Postmark among transactional email platforms worldwide. Mailtrap was estimated to have 42.7K branded searches compared to Postmark’s 3.3K, and held a 12.1% Share of Search versus Postmark’s 0.93%.

## Cite this page

Brandwave. "Mailtrap vs Postmark: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/mailtrap-vs-postmark

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mailtrap-vs-postmark. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.