--- title: "Mailbutler vs Streak: Which is more popular?" description: "Is Mailbutler or Streak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email tracking tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/mailbutler-vs-streak" publisher: "Brandwave" --- # Mailbutler vs Streak: Which is more popular? Is Mailbutler or Streak more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Email tracking tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Mailbutler and Streak - **Competitive set**: Email tracking tools - **Market**: Global - **Month measured**: Sep 2026 - **Mailbutler Share of Search**: 1% - **Streak Share of Search**: 2.4% ## Is Mailbutler or Streak more popular in search? - In September 2026, Streak had more branded searches than Mailbutler among email tracking tools worldwide. Streak had about 3,620 branded searches, while Mailbutler had 1,600. Streak made up 2.4% of all email tracking tool searches we track, and Mailbutler accounted for 1%. - The lead changed hands 4 times in the 11 months ending September 2026: Mailbutler took it in June 2026, Streak took it in July 2026, Mailbutler took it in August 2026, Streak took it in September 2026. - Across the 11 months ending September 2026, Mailbutler’s share of searches among email tracking tools worldwide moved from 1.9% to 1%, and its estimated monthly branded searches moved from 3.6K to 1.6K. - Across the 11 months ending September 2026, Streak’s share of searches among email tracking tools worldwide moved from 2.3% to 2.4%, and its estimated monthly branded searches moved from 4.3K to 3.6K. ## Top email tracking tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Mailbutler was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Streak was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Mailbutler was listed before Streak in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Mailtrack | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | HubSpot Sales Hub | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Yesware | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Mixmax | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Mailbutler | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Streak | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | GMass | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about email tracking tools - Asked ChatGPT "What's the best email tracking tool?": 1. Mailtrack, 2. HubSpot Sales Hub, 3. Yesware, 4. Mixmax, 5. Mailbutler - Asked ChatGPT "How can I see if someone opened my email in Gmail?": named none of the brands we track - Asked ChatGPT "Which email tracker do salespeople use?": 1. Mailtrack, 2. Yesware, 3. Mixmax, 4. HubSpot Sales Hub - Searched Google, AI Overview "email tracker": 1. Mailtrack, 2. Streak - Searched Google, AI Overview "gmail email tracker": 1. Mailtrack, 2. Mailbutler, 3. HubSpot Sales Hub Not named in any answer: GMass. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How did search popularity change for email tracking tools worldwide in September 2026? - In September 2026, Mailbutler lost share of searches among email tracking tools worldwide, from 4.1% to 1%. - In September 2026, Streak rose from 5th to 4th among email tracking tools worldwide. ## How has branded search for Mailbutler and Streak changed worldwide over the last 12 months? | Month | Mailbutler estimated searches | Mailbutler Share of Search | Mailbutler rank | Streak estimated searches | Streak Share of Search | Streak rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 3.6K | 1.9% | 7 | 4.3K | 2.3% | 6 | | Dec 2025 | 2.9K | 1.7% | 6 | 4.2K | 2.5% | 5 | | Jan 2026 | 3.6K | 1.9% | 6 | 5.1K | 2.8% | 5 | | Feb 2026 | 2.9K | 1.6% | 6 | 5.1K | 2.8% | 4 | | Mar 2026 | 2.9K | 1.5% | 6 | 5.3K | 2.7% | 5 | | Apr 2026 | 2.9K | 1.6% | 6 | 4.3K | 2.4% | 5 | | May 2026 | 1.9K | 1.1% | 6 | 4.3K | 2.5% | 4 | | Jun 2026 | 6.6K | 3.9% | 4 | 4.3K | 2.5% | 5 | | Jul 2026 | 1.9K | 1.2% | 6 | 4.5K | 2.9% | 4 | | Aug 2026 | 6.6K | 4.1% | 4 | 4.3K | 2.7% | 5 | | Sep 2026 | 1.6K | 1% | 6 | 3.6K | 2.4% | 4 | | Oct 2026 | — | — | — | — | — | — | ## How are Mailbutler’s and Streak’s branded searches counted? Brandwave collects information about searches that people make online using Mailbutler’s and Streak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Mailbutler**: Measured on the search term “mailbutler”. - **Streak**: Measured on the search terms “streak crm” and “streak email tracking”, summed into one figure. - [Mailbutler profile](/demand/global-en/brands/mailbutler) - [Streak profile](/demand/global-en/brands/streak) - [All email tracking tools worldwide](/demand/global-en/categories/email-tracking-tools): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Mailbutler or Streak more popular in search? In September 2026, Streak had more branded searches than Mailbutler among email tracking tools worldwide. Streak had about 3,620 branded searches, while Mailbutler had 1,600. Streak made up 2.4% of all email tracking tool searches we track, and Mailbutler accounted for 1%. ## Cite this page Brandwave. "Mailbutler vs Streak: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/mailbutler-vs-streak This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/mailbutler-vs-streak. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.