---
title: "Maggi vs Maruchan: Which is more popular by branded search?"
description: "Which is more popular in search, Maggi or Maruchan? Compare estimated monthly branded-search demand and Share of Search inside the Noodles set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/maggi-vs-maruchan"
publisher: "Brandwave"
---

# Maggi vs Maruchan: Which is more popular by branded search?

Which is more popular in search, Maggi or Maruchan? Compare estimated monthly branded-search demand and Share of Search inside the Noodles set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Maggi and Maruchan
- **Competitive set**: Noodles
- **Market**: Global
- **Month measured**: Aug 2026
- **Maggi Share of Search**: 47.5%
- **Maruchan Share of Search**: 9.6%

## Which is more popular in search, Maggi or Maruchan?

- In August 2026, Maggi had more branded searches than Maruchan among noodles worldwide. Maggi was estimated to have 450K branded searches compared to Maruchan’s 90.5K, and held a 47.5% Share of Search versus Maruchan’s 9.6%.
- Maggi was ahead of Maruchan in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Maggi’s estimated Share of Search among noodles worldwide moved from 44.4% to 47.5%, and its estimated monthly branded searches moved from 368K to 450K.
- Across the 11 months ending August 2026, Maruchan’s estimated Share of Search among noodles worldwide moved from 8.9% to 9.6%, and its estimated monthly branded searches moved from 74K to 90.5K.

## How did search popularity change for noodles worldwide in August 2026?

- In August 2026, Maggi gained estimated Share of Search among noodles worldwide, from 43.5% to 47.5%.
- In August 2026, Maruchan lost estimated Share of Search among noodles worldwide, from 10.7% to 9.6%.

## Month by month

| Month | Maggi estimated searches | Maggi Share of Search | Maggi rank | Maruchan estimated searches | Maruchan Share of Search | Maruchan rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 44.4% | 1 | 74K | 8.9% | 3 |
| Nov 2025 | 368K | 44.4% | 1 | 74K | 8.9% | 3 |
| Dec 2025 | 368K | 44.9% | 1 | 74K | 9% | 3 |
| Jan 2026 | 450K | 48.5% | 1 | 90.5K | 9.8% | 3 |
| Feb 2026 | 368K | 48.1% | 1 | 74K | 9.7% | 3 |
| Mar 2026 | 450K | 47% | 1 | 74K | 7.7% | 4 |
| Apr 2026 | 368K | 43.8% | 1 | 74K | 8.8% | 3 |
| May 2026 | 450K | 48.5% | 1 | 90.5K | 9.8% | 3 |
| Jun 2026 | 368K | 44.4% | 1 | 74K | 8.9% | 3 |
| Jul 2026 | 368K | 43.5% | 1 | 90.5K | 10.7% | 3 |
| Aug 2026 | 450K | 47.5% | 1 | 90.5K | 9.6% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Maggi’s and Maruchan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Maggi**: Measured on the search term “maggi”.
- **Maruchan**: Measured on the search term “maruchan ramen”.

- [Maggi profile](/demand/global-en/brands/maggi)
- [Maruchan profile](/demand/global-en/brands/maruchan)
- [All noodles worldwide](/demand/global-en/categories/noodles): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Maggi or Maruchan?

In August 2026, Maggi had more branded searches than Maruchan among noodles worldwide. Maggi was estimated to have 450K branded searches compared to Maruchan’s 90.5K, and held a 47.5% Share of Search versus Maruchan’s 9.6%.

## Cite this page

Brandwave. "Maggi vs Maruchan: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/maggi-vs-maruchan

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/maggi-vs-maruchan. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.