--- title: "Lyssna vs UserTesting: Which is more popular by branded search?" description: "Which is more popular in search, Lyssna or UserTesting? Compare estimated monthly branded-search demand and Share of Search inside the User research platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/lyssna-vs-usertesting" publisher: "Brandwave" --- # Lyssna vs UserTesting: Which is more popular by branded search? Which is more popular in search, Lyssna or UserTesting? Compare estimated monthly branded-search demand and Share of Search inside the User research platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Lyssna and UserTesting - **Competitive set**: User research platforms - **Market**: Global - **Month measured**: Aug 2026 - **Lyssna Share of Search**: 15.4% - **UserTesting Share of Search**: 27.3% ## Which is more popular in search, Lyssna or UserTesting? - In August 2026, UserTesting had more branded searches than Lyssna among user research platforms worldwide. UserTesting was estimated to have 15.1K branded searches compared to Lyssna’s 8.6K, and held a 27.3% Share of Search versus Lyssna’s 15.4%. - The lead changed hands once in the 11 months ending August 2026: UserTesting took it in November 2025. - Across the 11 months ending August 2026, Lyssna’s estimated Share of Search among user research platforms worldwide moved from 18.5% to 15.4%, and its estimated monthly branded searches moved from 10.2K to 8.6K. - Across the 11 months ending August 2026, UserTesting’s estimated Share of Search among user research platforms worldwide moved from 18.2% to 27.3%, and its estimated monthly branded searches moved from 10.1K to 15.1K. ## How did search popularity change for user research platforms worldwide in August 2026? - In August 2026, Lyssna gained estimated Share of Search among user research platforms worldwide, from 14.3% to 15.4%. - In August 2026, UserTesting lost estimated Share of Search among user research platforms worldwide, from 31.8% to 27.3%. ## Month by month | Month | Lyssna estimated searches | Lyssna Share of Search | Lyssna rank | UserTesting estimated searches | UserTesting Share of Search | UserTesting rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10.2K | 18.5% | 2 | 10.1K | 18.2% | 3 | | Nov 2025 | 8.3K | 17.2% | 3 | 10.1K | 21.1% | 2 | | Dec 2025 | 8.3K | 14.2% | 3 | 22.4K | 38.2% | 2 | | Jan 2026 | 10.3K | 16.8% | 3 | 22.4K | 36.5% | 2 | | Feb 2026 | 8.5K | 16.3% | 3 | 15.2K | 29% | 2 | | Mar 2026 | 10.3K | 16.9% | 3 | 15.7K | 25.8% | 2 | | Apr 2026 | 10.2K | 17.1% | 3 | 15.7K | 26.2% | 2 | | May 2026 | 8.4K | 13.7% | 3 | 19.7K | 32.1% | 2 | | Jun 2026 | 8.7K | 15.3% | 3 | 20K | 35.3% | 2 | | Jul 2026 | 8.5K | 14.3% | 3 | 19K | 31.8% | 2 | | Aug 2026 | 8.6K | 15.4% | 3 | 15.1K | 27.3% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Lyssna’s and UserTesting’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Lyssna**: Measured on the search terms “lyssna”, “lyssna pricing”, “lyssna usability testing”, “lyssna user testing” and “lyssna.com”, summed into one figure. - **UserTesting**: Measured on the search terms “usertesting usability testing”, “usertesting user research” and “usertesting.com”, summed into one figure. - [Lyssna profile](/demand/global-en/brands/lyssna) - [UserTesting profile](/demand/global-en/brands/usertesting) - [All user research platforms worldwide](/demand/global-en/categories/user-research-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Lyssna or UserTesting? In August 2026, UserTesting had more branded searches than Lyssna among user research platforms worldwide. UserTesting was estimated to have 15.1K branded searches compared to Lyssna’s 8.6K, and held a 27.3% Share of Search versus Lyssna’s 15.4%. ## Cite this page Brandwave. "Lyssna vs UserTesting: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/lyssna-vs-usertesting This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/lyssna-vs-usertesting. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.