---
title: "Losi vs Tamiya: Which is more popular by branded search?"
description: "Which is more popular in search, Losi or Tamiya? Compare estimated monthly branded-search demand and Share of Search inside the RC car brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/losi-vs-tamiya"
publisher: "Brandwave"
---

# Losi vs Tamiya: Which is more popular by branded search?

Which is more popular in search, Losi or Tamiya? Compare estimated monthly branded-search demand and Share of Search inside the RC car brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Losi and Tamiya
- **Competitive set**: RC car brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Losi Share of Search**: 4.5%
- **Tamiya Share of Search**: 33.8%

## Which is more popular in search, Losi or Tamiya?

- In August 2026, Tamiya had more branded searches than Losi among RC car brands worldwide. Tamiya was estimated to have 165K branded searches compared to Losi’s 22.2K, and held a 33.8% Share of Search versus Losi’s 4.5%.
- Tamiya was ahead of Losi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Losi’s estimated Share of Search among RC car brands worldwide moved from 3.5% to 4.5%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 11 months ending August 2026, Tamiya’s estimated Share of Search among RC car brands worldwide moved from 38.9% to 33.8%, and its estimated monthly branded searches moved from 201K to 165K.

## How did search popularity change for RC car brands worldwide in August 2026?

- Estimated monthly branded searches for Losi worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
- Estimated monthly branded searches for Tamiya worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

## Month by month

| Month | Losi estimated searches | Losi Share of Search | Losi rank | Tamiya estimated searches | Tamiya Share of Search | Tamiya rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 3.5% | 5 | 201K | 38.9% | 2 |
| Nov 2025 | 22.2K | 3.8% | 4 | 201K | 34.5% | 2 |
| Dec 2025 | 22.2K | 3.4% | 5 | 201K | 30.7% | 2 |
| Jan 2026 | 22.2K | 3.4% | 5 | 201K | 30.7% | 2 |
| Feb 2026 | 18.1K | 3.8% | 4 | 165K | 34.6% | 2 |
| Mar 2026 | 18.1K | 3.3% | 5 | 165K | 30.4% | 2 |
| Apr 2026 | 18.1K | 3.7% | 5 | 165K | 33.8% | 2 |
| May 2026 | 22.2K | 4.5% | 4 | 165K | 33.8% | 2 |
| Jun 2026 | 18.1K | 3.8% | 4 | 165K | 34.8% | 2 |
| Jul 2026 | 22.2K | 4.6% | 4 | 165K | 34% | 2 |
| Aug 2026 | 22.2K | 4.5% | 4 | 165K | 33.8% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Losi’s and Tamiya’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Losi**: Measured on the search term “losi”.
- **Tamiya**: Measured on the search term “tamiya”.

- [Losi profile](/demand/global-en/brands/losi)
- [Tamiya profile](/demand/global-en/brands/tamiya)
- [All RC car brands worldwide](/demand/global-en/categories/rc-car-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Losi or Tamiya?

In August 2026, Tamiya had more branded searches than Losi among RC car brands worldwide. Tamiya was estimated to have 165K branded searches compared to Losi’s 22.2K, and held a 33.8% Share of Search versus Losi’s 4.5%.

## Cite this page

Brandwave. "Losi vs Tamiya: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/losi-vs-tamiya

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/losi-vs-tamiya. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.