--- title: "Looka vs Recraft: Which is searched more?" description: "Is Looka or Recraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/looka-vs-recraft" publisher: "Brandwave" --- # Looka vs Recraft: Which is searched more? Is Looka or Recraft more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the AI logo design tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Looka and Recraft - **Competitive set**: AI logo design tools - **Market**: Global - **Month measured**: Sep 2026 - **Looka Share of Search**: 17.4% - **Recraft Share of Search**: 47.1% ## Is Looka or Recraft more popular in search? - In September 2026, Recraft had more branded searches than Looka among AI logo design tools worldwide. Recraft had about 201,000 branded searches, while Looka had 74,000. Recraft made up 47.1% of all AI logo design tool searches we track, and Looka accounted for 17.4%. - Recraft was ahead of Looka in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Looka’s share of searches among AI logo design tools worldwide moved from 17.7% to 17.4%, and its estimated monthly branded searches moved from 165K to 74K. - Across the 12 months ending September 2026, Recraft’s share of searches among AI logo design tools worldwide moved from 47.8% to 47.1%, and its estimated monthly branded searches moved from 447K to 201K. ## Top AI logo design tools in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Looka was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Recraft was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Looka was listed before Recraft in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Looka | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | LogoAI | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Recraft | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | LOGO.com | 4th | 0 of 3 | 2 of 2 | 2 of 5 | | Brandmark | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Tailor Brands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Designs.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Logomaster.ai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about AI logo design tools - Asked ChatGPT "Which AI logo design tool should I use?": 1. Looka, 2. Brandmark - Asked ChatGPT "What are the best AI logo design tools?": 1. Looka, 2. Recraft, 3. LogoAI, 4. Brandmark - Asked ChatGPT "What's the best AI logo design tool for a logo?": 1. Looka, 2. Recraft, 3. LogoAI - Searched Google, AI Overview "logo maker ai": 1. LogoAI, 2. LOGO.com - Searched Google, AI Overview "logo design app": 1. Looka, 2. LOGO.com Not named in any answer: Tailor Brands, Designs.ai and Logomaster.ai. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for AI logo design tools worldwide in September 2026? - In September 2026, Recraft lost share of searches among AI logo design tools worldwide, from 48.4% to 47.1%. - Estimated monthly branded searches for Looka worldwide fell 55.2% over 12 measured months, from 165K to 74K in September 2026. ## Month by month | Month | Looka estimated searches | Looka Share of Search | Looka rank | Recraft estimated searches | Recraft Share of Search | Recraft rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 165K | 17.7% | 3 | 447K | 47.8% | 1 | | Nov 2025 | 165K | 19.2% | 2 | 402K | 46.7% | 1 | | Dec 2025 | 135K | 19.9% | 2 | 300K | 44.3% | 1 | | Jan 2026 | 165K | 20.8% | 2 | 366K | 46.1% | 1 | | Feb 2026 | 135K | 20.1% | 2 | 300K | 44.7% | 1 | | Mar 2026 | 165K | 23.5% | 2 | 300K | 42.7% | 1 | | Apr 2026 | 165K | 23.5% | 2 | 300K | 42.7% | 1 | | May 2026 | 110K | 17.2% | 2 | 330K | 51.5% | 1 | | Jun 2026 | 90.5K | 18.1% | 2 | 245K | 49% | 1 | | Jul 2026 | 90.5K | 18.3% | 2 | 245K | 49.5% | 1 | | Aug 2026 | 90.5K | 17.9% | 2 | 245K | 48.4% | 1 | | Sep 2026 | 74K | 17.4% | 2 | 201K | 47.1% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Looka’s and Recraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Looka**: Measured on the search term “looka”. - **Recraft**: Measured on the search terms “recraft” and “recraft ai”, summed into one figure. - [Looka profile](/demand/global-en/brands/looka) - [Recraft profile](/demand/global-en/brands/recraft) - [All AI logo design tools worldwide](/demand/global-en/categories/ai-logo-design-tools): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Looka or Recraft more popular in search? In September 2026, Recraft had more branded searches than Looka among AI logo design tools worldwide. Recraft had about 201,000 branded searches, while Looka had 74,000. Recraft made up 47.1% of all AI logo design tool searches we track, and Looka accounted for 17.4%. ## Cite this page Brandwave. "Looka vs Recraft: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/looka-vs-recraft This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/looka-vs-recraft. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.