--- title: "Logical Position vs WordStream: Which is more popular by branded search?" description: "Which is more popular in search, Logical Position or WordStream? Compare estimated monthly branded-search demand and Share of Search inside the Pay per click agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/logical-position-vs-wordstream" publisher: "Brandwave" --- # Logical Position vs WordStream: Which is more popular by branded search? Which is more popular in search, Logical Position or WordStream? Compare estimated monthly branded-search demand and Share of Search inside the Pay per click agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Logical Position and WordStream - **Competitive set**: Pay per click agencies - **Market**: Global - **Month measured**: Aug 2026 - **Logical Position Share of Search**: 9.1% - **WordStream Share of Search**: 30.9% ## Which is more popular in search, Logical Position or WordStream? - In August 2026, WordStream had more branded searches than Logical Position among pay per click agencies worldwide. WordStream was estimated to have 8.1K branded searches compared to Logical Position’s 2.4K, and held a 30.9% Share of Search versus Logical Position’s 9.1%. - WordStream was ahead of Logical Position in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Logical Position’s estimated Share of Search among pay per click agencies worldwide moved from 7.8% to 9.1%, and its estimated monthly branded searches moved from 2.9K to 2.4K. - Across the 11 months ending August 2026, WordStream’s estimated Share of Search among pay per click agencies worldwide moved from 39.6% to 30.9%, and its estimated monthly branded searches moved from 14.8K to 8.1K. ## How did search popularity change for pay per click agencies worldwide in August 2026? - In August 2026, WordStream lost estimated Share of Search among pay per click agencies worldwide, from 33.6% to 30.9%. - In August 2026, Logical Position lost estimated Share of Search among pay per click agencies worldwide, from 10% to 9.1%. ## Month by month | Month | Logical Position estimated searches | Logical Position Share of Search | Logical Position rank | WordStream estimated searches | WordStream Share of Search | WordStream rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 7.8% | 4 | 14.8K | 39.6% | 2 | | Nov 2025 | 2.4K | 6.7% | 4 | 14.8K | 41.2% | 2 | | Dec 2025 | 2.4K | 7.2% | 4 | 12.1K | 36.4% | 2 | | Jan 2026 | 2.9K | 7.8% | 4 | 12.1K | 32.4% | 2 | | Feb 2026 | 2.9K | 8.4% | 4 | 12.1K | 35.2% | 2 | | Mar 2026 | 2.9K | 8.5% | 4 | 12.1K | 35.6% | 2 | | Apr 2026 | 2.9K | 10% | 4 | 9.9K | 34% | 2 | | May 2026 | 2.9K | 9.6% | 3 | 9.9K | 32.9% | 2 | | Jun 2026 | 2.9K | 11.5% | 3 | 8.1K | 32.2% | 2 | | Jul 2026 | 2.4K | 10% | 4 | 8.1K | 33.6% | 2 | | Aug 2026 | 2.4K | 9.1% | 4 | 8.1K | 30.9% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Logical Position’s and WordStream’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Logical Position**: Measured on the search term “logical position”. - **WordStream**: Measured on the search term “wordstream”. - [Logical Position profile](/demand/global-en/brands/logical-position) - [WordStream profile](/demand/global-en/brands/wordstream) - [All pay per click agencies worldwide](/demand/global-en/categories/pay-per-click-agencies): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Logical Position or WordStream? In August 2026, WordStream had more branded searches than Logical Position among pay per click agencies worldwide. WordStream was estimated to have 8.1K branded searches compared to Logical Position’s 2.4K, and held a 30.9% Share of Search versus Logical Position’s 9.1%. ## Cite this page Brandwave. "Logical Position vs WordStream: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/logical-position-vs-wordstream This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/logical-position-vs-wordstream. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.