---
title: "Lockwood vs Yale: Which is searched more?"
description: "Which is more popular in search, Lockwood or Yale? Compare estimated monthly branded-search demand and Share of Search inside the Door lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/lockwood-vs-yale"
publisher: "Brandwave"
---

# Lockwood vs Yale: Which is searched more?

Which is more popular in search, Lockwood or Yale? Compare estimated monthly branded-search demand and Share of Search inside the Door lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lockwood and Yale
- **Competitive set**: Door lock brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Lockwood Share of Search**: 15.5%
- **Yale Share of Search**: 32.8%

## Which is more popular in search, Lockwood or Yale?

- In September 2026, Yale had more branded searches than Lockwood among door lock brands worldwide. Yale was estimated to have 105K branded searches compared to Lockwood’s 49.5K, and held a 32.8% Share of Search versus Lockwood’s 15.5%.
- Yale was ahead of Lockwood in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lockwood’s estimated Share of Search among door lock brands worldwide moved from 16% to 15.5%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Yale’s estimated Share of Search among door lock brands worldwide moved from 30.7% to 32.8%, and its estimated monthly branded searches moved from 116K to 105K.

## How did search popularity change for door lock brands worldwide in September 2026?

- In September 2026, Lockwood overtook Carbine to rank 3rd among door lock brands worldwide, with 15.5% estimated Share of Search.
- Yale’s estimated Share of Search among door lock brands worldwide has gained ground for 3 months in a row, from 26.5% to 32.8% in September 2026.

## Month by month

| Month | Lockwood estimated searches | Lockwood Share of Search | Lockwood rank | Yale estimated searches | Yale Share of Search | Yale rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 16% | 4 | 116K | 30.7% | 2 |
| Nov 2025 | 60.5K | 17.5% | 3 | 110K | 31.7% | 2 |
| Dec 2025 | 60.5K | 17.2% | 3 | 110K | 31.1% | 2 |
| Jan 2026 | 60.5K | 16.5% | 3 | 110K | 30% | 2 |
| Feb 2026 | 49.5K | 14.5% | 4 | 94.7K | 27.8% | 2 |
| Mar 2026 | 60.5K | 15.8% | 3 | 110K | 28.6% | 2 |
| Apr 2026 | 49.5K | 13.5% | 3 | 101K | 27.5% | 2 |
| May 2026 | 49.5K | 13.6% | 3 | 101K | 27.8% | 2 |
| Jun 2026 | 49.5K | 13% | 3 | 101K | 26.5% | 2 |
| Jul 2026 | 49.5K | 13.7% | 3 | 101K | 27.9% | 2 |
| Aug 2026 | 49.5K | 13.2% | 4 | 123K | 32.8% | 2 |
| Sep 2026 | 49.5K | 15.5% | 3 | 105K | 32.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Lockwood’s and Yale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lockwood**: Measured on the search term “lockwood”.
- **Yale**: Measured on the search terms “yale door lock”, “yale lock” and “yale smart lock”, summed into one figure.

- [Lockwood profile](/demand/global-en/brands/lockwood)
- [Yale profile](/demand/global-en/brands/yale)
- [All door lock brands worldwide](/demand/global-en/categories/door-lock-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Lockwood or Yale?

In September 2026, Yale had more branded searches than Lockwood among door lock brands worldwide. Yale was estimated to have 105K branded searches compared to Lockwood’s 49.5K, and held a 32.8% Share of Search versus Lockwood’s 15.5%.

## Cite this page

Brandwave. "Lockwood vs Yale: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/lockwood-vs-yale

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/lockwood-vs-yale. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.