--- title: "Liquid Force vs Union Binding Company: Which is searched more?" description: "Is Liquid Force or Union Binding Company more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bindings brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/liquid-force-vs-union-bindings" publisher: "Brandwave" --- # Liquid Force vs Union Binding Company: Which is searched more? Is Liquid Force or Union Binding Company more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bindings brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Liquid Force and Union Binding Company - **Competitive set**: Bindings brands - **Market**: Global - **Month measured**: Sep 2026 - **Liquid Force Share of Search**: 6.8% - **Union Binding Company Share of Search**: 22.5% ## Is Liquid Force or Union Binding Company more popular in search? - In September 2026, Union Binding Company had more branded searches than Liquid Force among bindings brands worldwide. Union Binding Company had about 18,100 branded searches, while Liquid Force had 5,510. Union Binding Company made up 22.5% of all bindings brand searches we track, and Liquid Force accounted for 6.8%. - The lead changed hands 2 times in the 12 months ending September 2026: Liquid Force took it in May 2026, Union Binding Company took it in August 2026. - Across the 12 months ending September 2026, Liquid Force’s share of searches among bindings brands worldwide moved from 3.3% to 6.8%, and its estimated monthly branded searches moved from 3.7K to 5.5K. - Across the 12 months ending September 2026, Union Binding Company’s share of searches among bindings brands worldwide moved from 24.5% to 22.5%, and its estimated monthly branded searches moved from 27.1K to 18.1K. ## How did search popularity change for bindings brands worldwide in September 2026? - In September 2026, Union Binding Company overtook Burton to rank 3rd among bindings brands worldwide, with 22.5% of the searches. - In September 2026, Liquid Force lost share of searches among bindings brands worldwide, from 10.6% to 6.8%. ## Month by month | Month | Liquid Force estimated searches | Liquid Force Share of Search | Liquid Force rank | Union Binding Company estimated searches | Union Binding Company Share of Search | Union Binding Company rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.7K | 3.3% | 5 | 27.1K | 24.5% | 3 | | Nov 2025 | 3.7K | 2.5% | 5 | 40.5K | 28% | 2 | | Dec 2025 | 3.7K | 2% | 5 | 49.5K | 26.7% | 2 | | Jan 2026 | 4.5K | 2.4% | 5 | 49.5K | 26.6% | 2 | | Feb 2026 | 3.7K | 2.7% | 5 | 33.1K | 24.1% | 2 | | Mar 2026 | 4.5K | 4.1% | 5 | 22.2K | 20.4% | 4 | | Apr 2026 | 5.5K | 7.5% | 5 | 8.1K | 11% | 4 | | May 2026 | 6.7K | 9.2% | 4 | 5.4K | 7.4% | 5 | | Jun 2026 | 8.2K | 12% | 3 | 4.4K | 6.4% | 5 | | Jul 2026 | 10K | 13.4% | 3 | 6.6K | 8.8% | 5 | | Aug 2026 | 8.3K | 10.6% | 5 | 12.1K | 15.5% | 4 | | Sep 2026 | 5.5K | 6.8% | 5 | 18.1K | 22.5% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Liquid Force’s and Union Binding Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Liquid Force**: Measured on the search terms “liquid force” and “liquid force wake”, summed into one figure. - **Union Binding Company**: Measured on the search term “union bindings”. - [Liquid Force profile](/demand/global-en/brands/liquid-force) - [Union Binding Company profile](/demand/global-en/brands/union-bindings) - [All bindings brands worldwide](/demand/global-en/categories/bindings-brands): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Liquid Force or Union Binding Company more popular in search? In September 2026, Union Binding Company had more branded searches than Liquid Force among bindings brands worldwide. Union Binding Company had about 18,100 branded searches, while Liquid Force had 5,510. Union Binding Company made up 22.5% of all bindings brand searches we track, and Liquid Force accounted for 6.8%. ## Cite this page Brandwave. "Liquid Force vs Union Binding Company: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/liquid-force-vs-union-bindings This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/liquid-force-vs-union-bindings. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.