--- title: "Linode vs Microsoft Azure: Which is more popular by branded search?" description: "Which is more popular in search, Linode or Microsoft Azure? Compare estimated monthly branded-search demand and Share of Search inside the Cloud hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/linode-vs-microsoft-azure" publisher: "Brandwave" --- # Linode vs Microsoft Azure: Which is more popular by branded search? Which is more popular in search, Linode or Microsoft Azure? Compare estimated monthly branded-search demand and Share of Search inside the Cloud hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Linode and Microsoft Azure - **Competitive set**: Cloud hosting platforms - **Market**: Global - **Month measured**: Aug 2026 - **Linode Share of Search**: 1.2% - **Microsoft Azure Share of Search**: 25.1% ## Which is more popular in search, Linode or Microsoft Azure? - In August 2026, Microsoft Azure had more branded searches than Linode among cloud hosting platforms worldwide. Microsoft Azure was estimated to have 1.2M branded searches compared to Linode’s 60.5K, and held a 25.1% Share of Search versus Linode’s 1.2%. - Microsoft Azure was ahead of Linode in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Linode’s estimated Share of Search among cloud hosting platforms worldwide moved from 0.92% to 1.2%, and its estimated monthly branded searches moved from 90.5K to 60.5K. - Across the 11 months ending August 2026, Microsoft Azure’s estimated Share of Search among cloud hosting platforms worldwide moved from 18.6% to 25.1%, and its estimated monthly branded searches moved from 1.8M to 1.2M. ## How did search popularity change for cloud hosting platforms worldwide in August 2026? - In August 2026, Google Cloud overtook Microsoft Azure to rank 2nd among cloud hosting platforms worldwide, at 25.1%. - In August 2026, Microsoft Azure lost estimated Share of Search among cloud hosting platforms worldwide, from 26.2% to 25.1%. - Estimated monthly branded searches for Linode worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026. ## Month by month | Month | Linode estimated searches | Linode Share of Search | Linode rank | Microsoft Azure estimated searches | Microsoft Azure Share of Search | Microsoft Azure rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 0.92% | 5 | 1.8M | 18.6% | 2 | | Nov 2025 | 74K | 1.3% | 5 | 1.5M | 26.8% | 2 | | Dec 2025 | 74K | 1.5% | 5 | 1.2M | 24.9% | 3 | | Jan 2026 | 74K | 1.4% | 5 | 1.5M | 28.9% | 2 | | Feb 2026 | 49.5K | 1% | 5 | 1.2M | 25% | 3 | | Mar 2026 | 49.5K | 0.83% | 5 | 1.5M | 25.2% | 3 | | Apr 2026 | 49.5K | 1% | 5 | 1.2M | 25% | 3 | | May 2026 | 49.5K | 1% | 5 | 1.2M | 24.6% | 3 | | Jun 2026 | 60.5K | 1.2% | 5 | 1.2M | 25% | 3 | | Jul 2026 | 60.5K | 1.3% | 5 | 1.2M | 26.2% | 2 | | Aug 2026 | 60.5K | 1.2% | 5 | 1.2M | 25.1% | 3 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Linode’s and Microsoft Azure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Linode**: Measured on the search term “linode”. - **Microsoft Azure**: Measured on the search term “azure”. - [Linode profile](/demand/global-en/brands/linode) - [Microsoft Azure profile](/demand/global-en/brands/microsoft-azure) - [All cloud hosting platforms worldwide](/demand/global-en/categories/cloud-hosting-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Linode or Microsoft Azure? In August 2026, Microsoft Azure had more branded searches than Linode among cloud hosting platforms worldwide. Microsoft Azure was estimated to have 1.2M branded searches compared to Linode’s 60.5K, and held a 25.1% Share of Search versus Linode’s 1.2%. ## Cite this page Brandwave. "Linode vs Microsoft Azure: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/linode-vs-microsoft-azure This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/linode-vs-microsoft-azure. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.