--- title: "Linklaters vs Norton Rose Fulbright: Which is more popular by branded search?" description: "Which is more popular in search, Linklaters or Norton Rose Fulbright? Compare estimated monthly branded-search demand and Share of Search inside the Law firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/linklaters-vs-norton-rose-fulbright" publisher: "Brandwave" --- # Linklaters vs Norton Rose Fulbright: Which is more popular by branded search? Which is more popular in search, Linklaters or Norton Rose Fulbright? Compare estimated monthly branded-search demand and Share of Search inside the Law firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Linklaters and Norton Rose Fulbright - **Competitive set**: Law firms - **Market**: Global - **Month measured**: Aug 2026 - **Linklaters Share of Search**: 16.2% - **Norton Rose Fulbright Share of Search**: 13.3% ## Which is more popular in search, Linklaters or Norton Rose Fulbright? - In August 2026, Linklaters had more branded searches than Norton Rose Fulbright among law firms worldwide. Linklaters was estimated to have 60.5K branded searches compared to Norton Rose Fulbright’s 49.5K, and held a 16.2% Share of Search versus Norton Rose Fulbright’s 13.3%. - Linklaters was ahead of Norton Rose Fulbright in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, Linklaters’ estimated Share of Search among law firms worldwide moved from 17.9% to 16.2%, and its estimated monthly branded searches moved from 90.5K to 60.5K. - Across the 11 months ending August 2026, Norton Rose Fulbright’s estimated Share of Search among law firms worldwide moved from 12% to 13.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K. ## How did search popularity change for law firms worldwide in August 2026? - In August 2026, Norton Rose Fulbright lost estimated Share of Search among law firms worldwide, from 15.7% to 13.3%. - Estimated monthly branded searches for Linklaters worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026. ## Month by month | Month | Linklaters estimated searches | Linklaters Share of Search | Linklaters rank | Norton Rose Fulbright estimated searches | Norton Rose Fulbright Share of Search | Norton Rose Fulbright rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 17.9% | 3 | 60.5K | 12% | 6 | | Nov 2025 | 74K | 16.6% | 3 | 60.5K | 13.6% | 5 | | Dec 2025 | 1.2M | 80.1% | 1 | 49.5K | 3.2% | 5 | | Jan 2026 | 90.5K | 19.6% | 3 | 60.5K | 13.1% | 5 | | Feb 2026 | 74K | 17% | 3 | 60.5K | 13.9% | 5 | | Mar 2026 | 90.5K | 19.6% | 3 | 60.5K | 13.1% | 5 | | Apr 2026 | 74K | 17.3% | 3 | 60.5K | 14.1% | 5 | | May 2026 | 60.5K | 15.7% | 3 | 60.5K | 15.7% | 4 | | Jun 2026 | 60.5K | 15.1% | 3 | 60.5K | 15.1% | 4 | | Jul 2026 | 60.5K | 15.7% | 3 | 60.5K | 15.7% | 4 | | Aug 2026 | 60.5K | 16.2% | 3 | 49.5K | 13.3% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Linklaters’ and Norton Rose Fulbright’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Linklaters**: Measured on the search term “linklaters”. - **Norton Rose Fulbright**: Measured on the search term “norton rose fulbright”. - [Linklaters profile](/demand/global-en/brands/linklaters) - [Norton Rose Fulbright profile](/demand/global-en/brands/norton-rose-fulbright) - [All law firms worldwide](/demand/global-en/categories/law-firms): The set both shares are measured inside, 6 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Linklaters or Norton Rose Fulbright? In August 2026, Linklaters had more branded searches than Norton Rose Fulbright among law firms worldwide. Linklaters was estimated to have 60.5K branded searches compared to Norton Rose Fulbright’s 49.5K, and held a 16.2% Share of Search versus Norton Rose Fulbright’s 13.3%. ## Cite this page Brandwave. "Linklaters vs Norton Rose Fulbright: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/linklaters-vs-norton-rose-fulbright This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/linklaters-vs-norton-rose-fulbright. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.