--- title: "Lincoln Electric vs Miller Electric: Which is searched more?" description: "Is Lincoln Electric or Miller Electric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Welding supplies brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/lincoln-electric-vs-miller-electric" publisher: "Brandwave" --- # Lincoln Electric vs Miller Electric: Which is searched more? Is Lincoln Electric or Miller Electric more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Welding supplies brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Lincoln Electric and Miller Electric - **Competitive set**: Welding supplies brands - **Market**: Global - **Month measured**: Sep 2026 - **Lincoln Electric Share of Search**: 9.4% - **Miller Electric Share of Search**: 1.3% ## Is Lincoln Electric or Miller Electric more popular in search? - In September 2026, Lincoln Electric had more branded searches than Miller Electric among welding supplies brands worldwide. Lincoln Electric had about 107,000 branded searches, while Miller Electric had 14,800. Lincoln Electric made up 9.4% of all welding supplies brand searches we track, and Miller Electric accounted for 1.3%. - Lincoln Electric was ahead of Miller Electric in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Lincoln Electric’s share of searches among welding supplies brands worldwide moved from 9.3% to 9.4%, and its estimated monthly branded searches moved from 115K to 107K. - Across the 12 months ending September 2026, Miller Electric’s share of searches among welding supplies brands worldwide moved from 1.5% to 1.3%, and its estimated monthly branded searches moved from 18.1K to 14.8K. ## Top welding supplies brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Lincoln Electric appeared in all five answers. Miller Electric was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Lincoln Electric and Miller Electric were each listed first in two of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Lincoln Electric | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Miller Electric | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | 3M | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Hobart | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | BOC | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about welding supplies brands - Asked ChatGPT "Which welding supplies brand should I buy?": 1. Lincoln Electric, 2. Miller Electric, 3. Hobart - Asked ChatGPT "What are the best welding supplies brands?": 1. Miller Electric, 2. Lincoln Electric, 3. Hobart, 4. 3M - Asked ChatGPT "What's the best welding supplies brand for shop consumables?": 1. Lincoln Electric, 2. 3M, 3. Miller Electric - Searched Google, AI Overview "industrial welding supplies": 1. Miller Electric, 2. Lincoln Electric - Searched Google, AI Overview "best welding supplies": 1. Lincoln Electric Not named in any answer: BOC. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for welding supplies brands worldwide in September 2026? - In September 2026, Lincoln Electric gained share of searches among welding supplies brands worldwide, from 8.6% to 9.4%. - Estimated monthly branded searches for Miller Electric worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026. ## Month by month | Month | Lincoln Electric estimated searches | Lincoln Electric Share of Search | Lincoln Electric rank | Miller Electric estimated searches | Miller Electric Share of Search | Miller Electric rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 115K | 9.3% | 4 | 18.1K | 1.5% | 5 | | Nov 2025 | 107K | 9.1% | 4 | 12.1K | 1% | 5 | | Dec 2025 | 93.6K | 8% | 4 | 12.1K | 1% | 5 | | Jan 2026 | 107K | 8.6% | 4 | 14.8K | 1.2% | 5 | | Feb 2026 | 107K | 10% | 4 | 14.8K | 1.4% | 5 | | Mar 2026 | 107K | 8.4% | 4 | 14.8K | 1.2% | 5 | | Apr 2026 | 107K | 8.8% | 4 | 14.8K | 1.2% | 5 | | May 2026 | 107K | 8.8% | 4 | 14.8K | 1.2% | 5 | | Jun 2026 | 87.6K | 7.8% | 4 | 14.8K | 1.3% | 5 | | Jul 2026 | 87.6K | 8.3% | 4 | 18.1K | 1.7% | 5 | | Aug 2026 | 107K | 8.6% | 4 | 14.8K | 1.2% | 5 | | Sep 2026 | 107K | 9.4% | 4 | 14.8K | 1.3% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Lincoln Electric’s and Miller Electric’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Lincoln Electric**: Measured on the search terms “lincoln electric” and “lincoln welder”, summed into one figure. - **Miller Electric**: Measured on the search term “miller electric”. - [Lincoln Electric profile](/demand/global-en/brands/lincoln-electric) - [Miller Electric profile](/demand/global-en/brands/miller-electric) - [All welding supplies brands worldwide](/demand/global-en/categories/welding-supplies-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Lincoln Electric or Miller Electric more popular in search? In September 2026, Lincoln Electric had more branded searches than Miller Electric among welding supplies brands worldwide. Lincoln Electric had about 107,000 branded searches, while Miller Electric had 14,800. Lincoln Electric made up 9.4% of all welding supplies brand searches we track, and Miller Electric accounted for 1.3%. ## Cite this page Brandwave. "Lincoln Electric vs Miller Electric: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/lincoln-electric-vs-miller-electric This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/lincoln-electric-vs-miller-electric. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.