---
title: "Lifetime vs Toomax: Which is more popular by branded search?"
description: "Which is more popular in search, Lifetime or Toomax? Compare estimated monthly branded-search demand and Share of Search inside the Garden storage box brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/lifetime-vs-toomax"
publisher: "Brandwave"
---

# Lifetime vs Toomax: Which is more popular by branded search?

Which is more popular in search, Lifetime or Toomax? Compare estimated monthly branded-search demand and Share of Search inside the Garden storage box brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Lifetime and Toomax
- **Competitive set**: Garden storage box brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Lifetime Share of Search**: <0.01%
- **Toomax Share of Search**: 98.9%

## Which is more popular in search, Lifetime or Toomax?

- In August 2026, Toomax had more branded searches than Lifetime among garden storage box brands worldwide. Toomax was estimated to have 9.1M branded searches compared to Lifetime’s 10, and held a 98.9% Share of Search versus Lifetime’s <0.01%.
- Toomax was ahead of Lifetime in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lifetime’s estimated Share of Search among garden storage box brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 10.
- Across the 11 months ending August 2026, Toomax’s estimated Share of Search among garden storage box brands worldwide moved from 99.1% to 98.9%, and its estimated monthly branded searches held steady at 9.1M.

## How did search popularity change for garden storage box brands worldwide in August 2026?

Neither Lifetime nor Toomax moved beyond provider rounding among garden storage box brands in Aug 2026.

## Month by month

| Month | Lifetime estimated searches | Lifetime Share of Search | Lifetime rank | Toomax estimated searches | Toomax Share of Search | Toomax rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10 | <0.01% | 6 | 9.1M | 99.1% | 1 |
| Nov 2025 | 10 | <0.01% | 6 | 11.1M | 99.3% | 1 |
| Dec 2025 | 10 | <0.01% | 6 | 11.1M | 99.4% | 1 |
| Jan 2026 | 10 | <0.01% | 6 | 13.6M | 99.4% | 1 |
| Feb 2026 | 10 | <0.01% | 6 | 11.1M | 99.3% | 1 |
| Mar 2026 | 20 | <0.01% | 6 | 11.1M | 99% | 1 |
| Apr 2026 | 10 | <0.01% | 6 | 13.6M | 99% | 1 |
| May 2026 | 20 | <0.01% | 6 | 11.1M | 98.8% | 1 |
| Jun 2026 | 30 | <0.01% | 6 | 11.1M | 98.9% | 1 |
| Jul 2026 | 20 | <0.01% | 6 | 9.1M | 98.9% | 1 |
| Aug 2026 | 10 | <0.01% | 6 | 9.1M | 98.9% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Lifetime’s and Toomax’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Lifetime**: Measured on the search term “lifetime.co.nz”.
- **Toomax**: Measured on the search term “toomax”.

- [Lifetime profile](/demand/global-en/brands/lifetime)
- [Toomax profile](/demand/global-en/brands/toomax)
- [All garden storage box brands worldwide](/demand/global-en/categories/garden-storage-box-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Lifetime or Toomax?

In August 2026, Toomax had more branded searches than Lifetime among garden storage box brands worldwide. Toomax was estimated to have 9.1M branded searches compared to Lifetime’s 10, and held a 98.9% Share of Search versus Lifetime’s <0.01%.

## Cite this page

Brandwave. "Lifetime vs Toomax: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/lifetime-vs-toomax

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/lifetime-vs-toomax. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.